Ecommerce retailers such as Amazon and eBay are doubling down on mobile-driven omnichannel shopping experiences, but struggle to deliver the same level of convenience that traditional retailers can harness and which smartphone-equipped shoppers are demanding.
Articles Tagged ‘Amazon’
Amazon is disappointing Seattle consumers after generating significant buzz around its newest mobile innovation and then postponing the launch, signifying the difficulties that can arise with introducing mobile to the real world.
Mobile Minutes: Twitter’s autoplay videos; Comcast eyes T-Mobile US; Bitcoin and gift cards; Fitbit’s IPOJune 18, 2015
Today in mobile marketing – Twitter finally rolls out auto-play video; Deutsche Telekom talks to Comcast about T-Mobile US sale: Manager Magazin; Why the Bitcoin blockchain could make gift cards, a consumer favorite, even more beloved; How FitBit can avoid becoming another BlackBerry after its IPO.
Amazon Prime is expanding its mobile-enabled Prime Now service to include delivery capabilities from a slew of Manhattan eateries and grocery stores, including D’Agostino and Billy’s Bakery, as competition continues to heat up in the delivery application space.
Mobile Minutes: Apple’s music service; Amazon’s advertising platform; Walmart challenges Amazon; Uber lures Google execMay 15, 2015
Today in mobile marketing – Leak: Apple’s new streaming music service will resurrect the biggest Apple flop in years; Amazon unveils advertising platform for mobile-app developers; Walmart challenges Amazon with unlimited shipping service for $50 per year; Uber lures top Google executive and shifts David Plouffe’s duties.
Amazon’s testing of its Dash push-button household item-ordering service may meet consumers in their moment of need but miss the mark with those who rarely wait to the last minute to replenish supplies of essential goods such as toilet paper.
Mobile Minutes: Spotify considers podcasts; Amazon.com’s home services marketplace; Airbnb’s unique raffle; Net rulesMarch 31, 2015
Today in mobile marketing – Spotify said in talks to add podcasts to challenge Apple; Amazon wants to be your home services middleman; Airbnb raffles off a stay in a…Scandinavian ski jump?; FCC chairman: Net rules will withstand court challenge.
Amazon is reportedly considering rolling out a service called Unlocked that would offer unlimited access to mobile games and applications, a move that suggests features mimicking a buffet-style archetype for mobile apps could be on the rise.
Even with newcomers to the mobile payments space such as Apple Pay, carrier billing continues to have relevance, according to Bango, driven by blockbuster games such as Clash of Clans and bigger in-application purchases.
Numerous mobile wallets have launched in the past year, but Amazon’s decision to pull the plug on its offering just six months after launch could be the beginning of a shakeout as the primary use cases and leaders become more apparent.