Articles Tagged ‘Amazon’


Amazon revamps in-app menu for easier access, navigation

July 29, 2016

Amazon’s menu on its iPhone application has a new design to make it easier to use, including the ability to swipe left for easy access and a new settings section where users can easily see notifications from the online retailer.

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Mobile Minutes: Apple’s TV aspirations; Amazon beats estimates; Android handsets advance; Square adds service

July 29, 2016

Today in mobile marketing – Apple’s hard-charging tactics hurt TV expansion; Amazon revenue beats estimates as cloud sales surge; Android handset makers’ advance squeezes Apple; Square will let its sellers schedule deposits.

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The Amazon effect: Is there a new player in the fashion retail space?

July 28, 2016

With recent reports showing luxury fashion spend is down and Burberry recording a recent drop in earnings, Amazon may see an opportunity to shake up a new sector.

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Mobile Minutes: EBay raises forecast; Spotify debuts programmatic buying; Amazon eyes banking; Tinder chats up groups

July 22, 2016

Today in mobile marketing – EBay raises forecasts a year after PayPal split; Spotify launches programmatic audio ad buying globally; Amazon tip-toes into banking business; Tinder launches Social to let users hang out in groups.

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Mobile commerce in review: The virtuous circle

July 18, 2016

Merchants should follow Amazon’s lead and build promotional events around their applications and loyalty programs. Watch this video for the full analysis.

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My Amazon Dash button arrived

July 18, 2016

After talking about impulse purchases for more than 10 years, my Dash button arrived to be duly attached to my washing machine for timely one-click checkout.

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Amazon Prime Day’s mobile trifecta of app downloads, promotional volume, loyalty

July 14, 2016

On Amazon Prime Day this year, the ecommerce retailer’s mobile application drove twice as many orders from Prime members as last year and saw more than one million customers use the app for the first time, underscoring the synergy between apps, loyalty and promotions.

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Mobile Minutes: Twitter adds more live TV; Amazon’s Prime Day issues; EU, US data pact; Ashley Madison’s new pitch

July 13, 2016

Today in mobile marketing – Twitter to live stream some Bloomberg TV programs; Amazon fixes Prime Day checkout issue; EU approves privacy shield data-transfer pact with US; Ashley Madison wants you to find your moment, not have an affair.

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Amazon taps Line to drive member signups prior to Prime Day

July 11, 2016

Amazon is tapping into mobile messaging application Line to drive sales by starting a conversation with users that consistently drives them to its native online store, ramping up subscriptions ahead of Prime Day.

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Mobile Minutes: Alexa for Prime; Snapchat sued; Messenger tests encryption; Google buys Anvato

July 11, 2016

Today in mobile marketing – Ask Amazon’s Alexa for Prime Deals and get $10 off your first order; Snapchat sued for being too sexy for minors; Facebook testing end-to-end encryption on Messenger; Google buys startup to stuff more video into its cloud.

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