Articles Tagged ‘Advertising’


European Wax Center taps Oscars, Fifty Shades for brow campaign

January 22, 2015

European Wax Center’s Red Carpet Worthy Eyebrows ad campaign spanning the 2015 Oscars Awards and upcoming film Fifty Shades of Grey is also leveraging NBC’s Fandango and remaining family of Web sites to drive ticket sales and waxing bookings.

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Avoid the deadly sins of luxury marketing: Wealth-X exec – Luxury Daily

January 16, 2015

Luxury Daily – Avoid the deadly sins of luxury marketing: Wealth-X exec; Neiman Marcus assists purchase decisions with digital mirror.

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Times of turmoil provide creative freedom for brave luxury brands – Luxury Daily

January 15, 2015

Luxury Daily today – Times of turmoil provide creative freedom for brave luxury brands; Passion drives affluents to big-ticket purchases.

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Moncler creates fake snow app for online fun – Luxury Daily

January 13, 2015

Luxury Daily today – Moncler creates fake snow app for online fun; Luxury is experiencing 3.4pc growth per year: report.

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Nordstrom enables multichannel catalog viewing with updated app – Luxury Daily

January 12, 2015

Luxury Daily today – Nordstrom enables multichannel catalog viewing with updated app; Australia luxury retail growing by 9.8pc: report.

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Neiman Marcus introduces new interactive retail tables – Luxury Daily

January 9, 2015

Luxury Daily today – Neiman Marcus introduces new interactive retail tables; Harrods builds foundation for 2015 resolutions with wellness takeover.

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Luxury Collection turns to Departures – Luxury Daily

January 8, 2015

Luxury Daily – Luxury Collection turns to Departures; Brands set up shop at Courchevel to reach affluent skiers.

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Audi offers traffic updates to drivers with Audi Connect – Luxury Daily

January 7, 2015

Luxury Daily today – Audi offers traffic updates to drivers with Audi Connect; LVMH launches second annual prize to find new talent.

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Neiman Marcus, Net-A-Porter target bargain shoppers with sale ads – Luxury Daily

January 2, 2015

Luxury Daily today – Neiman Marcus, Net-A-Porter target bargain shoppers with sale ads; What luxury marketers should expect in 2015.

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BMW uses YouTube ads to reach video enthusiasts – Luxury Daily

December 31, 2014

Luxury Daily today – BMW uses YouTube ads to reach video enthusiasts; Louis Vuitton is 2014 Luxury Marketer of the Year.

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