Luxury Daily today – Moët & Chandon explores US cities for limited-edition bottle program; Tag Heuer vies for attention of millions as China launches Mars mission.
Articles Tagged ‘Advertising’
Luxury Daily – Gucci ingrains brand symbols into consumer lexicon via in-app game; Can Neiman Marcus recover from delayed IPO and diminished revenue?
Luxury Daily today – Audi advocates for everyday and extreme use in new ad; Emerging markets due to overtake Europe as luxury goods revenue leader by 2020: report.
Luxury Daily today – Roger Dubuis launches WeChat campaign to introduce DNA, daring lifestyle; Luxury fashion commits to philanthropy, with tangible results: Fashionbi.
Luxury Daily today – Burberry customizes Pinterest boards to raise beauty product awareness; Dior taps WeChat’s direct-to-consumer potential in social selling effort.
Luxury Daily today – Taj consolidates brand identity with streamlined philosophy; 70pc of new billionaire wealth in 2015 came from Asia: Wealth-X.
Luxury Daily – Fashion sees ruling in Apple’s favor as potential win for IP, patent protection; Chanel, megabrands dominate resale market as new sectors surge: report.
Luxury Daily today – Michael Kors jet sets to Caribbean paradise for passionate perfume debut; Gucci brings its flora and fauna to Galeries Lafeyette.
Luxury Daily today – Berluti activates WeChat contest to fast-track footwear awareness; Bright outlook for luxury eyewear in Middle East: report.
Luxury Daily today – Regent Street app yields in-store results, implications for high streets elsewhere; Chanel most reputable brand despite low sentiment: report.