Articles Tagged ‘Advertising’


Cartier invites The Cut readers to unlock their gemstones – Luxury Daily

May 19, 2015

Luxury Daily today – Cartier invites The Cut readers to unlock their gemstones; Alibaba refines authentication practices in face of Kering counterfeit lawsuit.

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Apple Watch’s limitations to present challenges for advertiser, media relations – Luxury Daily

May 18, 2015

Luxury Daily – Apple Watch’s limitations to present challenges for advertiser, media relations; London retailers create floral fairy tale for Chelsea in Bloom.

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Nordstrom asks Vogue readers to take action with Nike ads – Luxury Daily

May 13, 2015

Luxury Daily today – Nordstrom asks Vogue readers to take action with Nike ads; Singapore offers “unapologetic luxury” with $97K in disposable HHI: report.

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Gameit delivers ads in game form to create deeper connections

May 7, 2015

Brands such as Skullcandy, EMMA cosmetics, Traeger Grill, True Gentleman and Swoob are partnering with recently launched gaming application gameit, where users answer trivia questions based on advertising content to win prizes, leaving a lasting marketing impression while driving sales.

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Mobile phones most personal way to reach consumers: Havas Media exec – Luxury Daily

April 30, 2015

Luxury Daily today – Mobile phones most personal way to reach consumers: Havas Media exec; Consumer-centric culture makes every individual a brand: Interbrand exec.

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Govberg Jewelers helps horologists manage collections with mobile app – Luxury Daily

April 13, 2015

Luxury Daily today – Govberg Jewelers helps horologists manage collections with mobile app; Luxury retailing is understanding the product experience, not the product itself.

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Siloing guided selling tactics harmful to beauty sector conversions: L2 – Luxury Daily

March 18, 2015

Luxury Daily today – Siloing guided selling tactics harmful to beauty sector conversions: L2; Apple Watch not likely to impact growing interest in Swiss horology: report.

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Breitling positions mobile connectivity as timepiece accompaniment – Luxury Daily

March 16, 2015

Luxury Daily today – Breitling positions mobile connectivity as timepiece accompaniment; Luxury brands target affluents attending Hong Kong Art Week.

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Prada uses different mobile banners to keep consumers interested – Luxury Daily

February 27, 2015

Luxury Daily today – Prada uses different mobile banners to keep consumers interested; How should Selfridges repair its community image?

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Valentino uses imagery in mobile ad on British Vogue – Luxury Daily

February 26, 2015

Luxury Daily today – Valentino uses imagery in mobile ad on British Vogue; Next consumer spending boom scheduled to arrive in 2026: report.

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