Android’s Web traffic is up and retailers should take notice by optimizing their mobile commerce sites to better serve this ever-growing user base.

NEW YORK – A Google executive revealed the company’s mobile strategy, detailed case studies and discussed the market potential during the keynote address at Mobile Marketing Day.

Best Buy, Steve Madden and Wet Seal will discuss their mobile strategies at the Mobile Boot Camp hosted by Mobile Commerce Daily and the NRF in San Francisco March 2. Registration is open.

Register now to hear experts discuss mobile marketing opportunities and challenges that marketers face next year. Panelists from HP, Weather Channel, Draftfcb, Interactive Advertising Bureau and sponsor HipCricket.