Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Stella Artois ferments seasonal promotion strategy with interactive digital videos – Mobile Marketer

By
June 24, 2016

29471Click here to subscribe to Mobile Marketer for free

Stella Artois ferments seasonal promotion strategy with interactive digital videos
Stella Artois is fizzing up summer brand awareness by rolling out a season-long campaign that enables OpenTable users to receive special surprises upon booking reservations at participating restaurants and introduces a series of digital videos that allows viewers to share and buy featured items.
Please click here to read the entire story on Mobile Marketer

Urban Decay’s Snapchat filter mimics capabilities of augmented reality app
Makeup brand Urban Decay is bringing beauty product augmented reality experiences into the mainstream by giving Snapchat users a preview of its try-on application through a special lens filter that shows what different lipstick shades would look like on someone’s face.
Please click here to read the entire story on Mobile Marketer

Hong Kong Airlines upgrades mobile ads with 360-degree virtual cabin walkthroughs
Hong Kong Airlines is flying in a new type of mobile ad format to promote upgraded flight seats via 360-degree videos enabling viewers to walk through a business class cabin and picture themselves experiencing premium travel.
Please click here to read the entire story on Mobile Marketer

Mobile World Congress headed for US, reflecting growth of mega events
Two of the mobile industry’s largest trade associations, GSMA and CTIA, are pooling their resources to create a new large-scale conference highlighting the United States mobile industry and its impact around the world.
Please click here to read the entire story on Mobile Marketer

Click here to subscribe to Mobile Marketer for free

Share on FacebookShare on LinkedInShare on Twitter



Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags: , ,

You can leave a response, or trackback from your own site.

Leave a Reply