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Starbucks looks to embody a local coffee shop with venue-specific recipes
Starbucks is adding another layer in its effort to be big business but with a local coffee shop feel, through its campaign on social media that highlights real baristas and their own recipes.
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The Franklin Institute brings VR to museum floor with new mobile app
The Franklin Institute in Philadelphia is debuting a new full suite of virtual reality experiences available through the museum’s first mobile application.
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Mickey Mouse on mobile: Disney’s flagship celebrates his birthday on social media
America’s favorite media conglomerate, The Walt Disney Company, is honoring the property that started it all with a birthday celebration around the world, which is being chronicled on Facebook and a new Instagram page.
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Brands capitalize on The Walking Dead’s much-anticipated Season 7 premiere
Fans of AMC’s massively popular series The Walking Dead are not the only ones who have been readily anticipating its Season 7 premiere: brands were also joining in on the conversation on social media.
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