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Sports, music biggest social conversation influencers for luxury watch brands – Luxury Daily

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September 13, 2016

Wally start race

Wally start race

Fabergé exec shares secrets and misperceptions of selling to the super rich
Despite representing 0.000029 percent of the world population, by conservative estimates, ultra-high-net-worth consumers account for nearly 20 percent of all fine jewelry, designer fashion, watches, fine dining, luxury travel and automobile sales. And depending on the research sourced, as much as 90 percent of the super rich are self-made.
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Barneys reflects on fashion history with vintage pop-up
As fashion month begins and the latest collections appear on the runway, department store chain Barneys New York is paying homage to earlier designs.
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Ferragamo looks to represent Italian style with a photograph
Italian fashion label Salvatore Farragamo is hoping to embody the Italian way of life for its new fragrance with a contest that focuses on photography.
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Sports, music biggest social conversation influencers for luxury watch brands
Rolex was the top luxury watch brand discussed on social media by sharing posts and content in relation to local sporting events, according to EntSight.
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Lexus brings NYFW to the streets, featuring designer-patterned vehicles
Toyota Corp.’s Lexus is making the most out of its sponsorship for New York Fashion Week with a customized fleet of vehicles by designers to transport guests to and from events.
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Mastercard continues mobile pay push, expands Masterpass features and coverage
Mastercard’s digital payment service Masterpass is expanding its global coverage and highlighting its many features designed to give users comprehensive financial control in their smartphones.
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Last chance: Join our 1st annual State of the Luxury Industry survey and receive exec summary
To assess the current state of the luxury business from an insider’s point of view, Luxury Daily and Unity Marketing have partnered to create the first-of-its-kind State of the Luxury Industry study. Please help us complete the survey and receive key findings and a free book.
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Call for nominations: Luxury Women to Watch 2017
While more women are entering senior and decision-making ranks at luxury marketers, more work needs to be done to attract them to key marketing, retail, media and digital positions in an industry that has shown its resilience in good times and bad.
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Bloomingdale’s, Etihad, Tesla and de Grisogono – Live news
Luxury Daily’s live news from Sept. 12 – Bloomingdale’s gets the word out with mobile-only sweepstakes; Etihad teams with Jimmy Choo to bolster fashion week presence; Tesla mobilizes automotive retail with touring design studios; De Grisogono reveals ground-breaking 813-carat diamond.
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Richemont, Trump Hotels, jewelry brands and Tesla – News briefs
Today in luxury marketing – Cartier parent Richemont’s earnings set to lose sparkle; Trump’s $625-a-night Washington hotel tests lure of Ivanka brand; Will major jewelry houses return to the Biennale des Antiquaires?; Tesla’s Musk says new Autopilot likely would have prevented death.
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5 tips to optimize images for mobile screens
Research has found that our brains process visuals 60,000 times faster than text, so as the screens get smaller and attention spans more frayed, it becomes even more important to use visuals effectively.
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Mobile is shaping the future of consumer research
About 10 percent of the $18.9 billion spent globally on market research is allocated to online surveys in the United States alone — that is almost $2 billion.
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