How luxury brands should engage on Instagram and Snapchat
Instagram has become a leader, especially for luxury marketing, with new content to engage brand fans.
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Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23
Register now for Luxury Daily’s Mobile Insights Summit 2016, the nation’s only data-led executive conference discussing how evolving mobile consumer behavior is affecting brands and retailers’ marketing, retail, media and digital efforts. Analyst speakers from Deloitte, Strategy Analytics, GfK, BIA/Kelsey, comScore, McCann Truth Central, Shullman Research Center and Boston Retail Partners.
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Asia Pacific drives leather goods market due to increases per capita, female employment: report
The leather goods market is expected to reach revenues of $94.7 billion by 2020, according to a new report by Allied Market Research.
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Fondazione Ferragamo exhibit examines interwoven nature of art, fashion
Italian fashion house Salvatore Ferragamo’s corporate foundation will investigate the increasingly intertwining connections between art and fashion in an upcoming exhibit.
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Gucci’s Chime for Change urges Beyoncé fans to stand up to gender inequality
Together with Global Citizen, Italian fashion label Gucci’s Chime for Change charity is calling on Beyoncé Knowles-Carter fans to stand in formation against poverty, injustice and gender inequality.
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Sponsored content to amend future advertising challenges for buyers, sellers
No longer a novelty, digital advertising is expected to comprise more than 50 percent of buyers’ total marketing budgets in two years, according to a new report by Accenture.
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Are retailers ready for shift to virtual reality shopping?
A wave of virtual reality content is hitting the market this year and consumer adoption could quickly follow, bringing with it growing demand for shopping experiences using the technology, according to a new report from the Center for Advancing Retail & Technology.
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Skyjet satisfies instant gratification economy with mobile app
Private aviator Skyjet is embracing the on-demand economy with new custom booking and other mobile application updates.
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Porsche offers delivery program to emphasize lifestyle brand aspects
German automaker Porsche is ensuring that its U.S.-based consumers get more than just a vehicle when they purchase a Porsche.
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Mandarin Oriental Kuala Lumpur draws families with interactive locale
The Mandarin Oriental Kuala Lumpur, Malaysia is capitalizing on new trends by offering its guests some family fun.
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Dolce & Gabbana, Cunard, Moncler and Lexus – Live news
Luxury Daily’s live news from April 26 – Dolce & Gabbana creates bespoke doll for children’s charity; Cunard remodels onboard menus for remastered Queen Mary 2; Moncler serves up vintage video game-inspired activewear; Lexus IS makes debut for global audience through reveal video.
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Asian fashion, Neiman Marcus, watchmakers and autonomous vehicles – News briefs
Today in luxury marketing – Cool Asian fashion brands challenge Western labels; Neiman Marcus holds tight to top standing in luxury retailing; How Eastern Germany’s watchmaking capital is beating Switzerland; Driverless cars could save lives, kill businesses.
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What drives mobile loyalty these days?
The rapid shift of retail and commerce to the mobile environment should serve as a wake-up call for brands and loyalty marketers.
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