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Ruinart reflects on rosé with heritage-focused content – Luxury Daily

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June 8, 2016

Chinese affluence

Chinese affluence

Chinese UHNW increase overseas philanthropy: Hurun
Wealthy Chinese individuals’ philanthropic donations rose 50 percent year over year in 2016, according to new research from Hurun Report.
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Dior films backstage excitement to usher in new beauty ambassador
French atelier Christian Dior’s newly recruited beauty ambassador Bella Hadid is giving consumers a sneak peek of what goes on before a runway presentation begins.
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VeryFirstTo takes stand against shopping addiction despite volatile retail environment
Ecommerce platform VeryFirstTo is partnering with Action For Addiction to combat shopping addiction.
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World Oceans Day provides platform for branded sustainable conversation
In honor of World Oceans Day on June 8, a number of brands are using their reach to raise awareness and get consumers involved in the cause.
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Ruinart reflects on rosé with heritage-focused content
LVMH-owned Champagne house Ruinart is educating consumers on the finer points of its rosé with a social media takeover for the wine.
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Mercedes-Benz ignites desire with rebellious CLA fashion video
German automaker Mercedes-Benz is taking inspiration from the fashion world to showcase its rebel model.
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Flagstone Property Group helps initiate Miami’s developing yacht culture
Flagstone Property Group is expanding the yachting lifestyle with the opening of The Deck at Island Gardens in Miami.
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How can retailers recondition consumers’ mobile price comparison shopping habits?
Despite growing numbers of shoppers engaging in smartphone-enabled price comparisons, retailers may be able to gradually wean them off this behavior by connecting all digital assets to in-store experiences and developing mobile content that meets customers’ needs.
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Ralph Lauren, Four Seasons, Dolce & Gabbana and Nicolas Ghesquirère – Live news
Luxury Daily’s live news from June 7 – Ralph Lauren announces restructuring strategy to lead brand forward; Four Seasons Toronto to be sold for nearly $1 million per room; Dolce & Gabbana touts fashion’s freedom in customization tutorial; Nicolas Ghesquière hints namesake line is in his future.
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CFDA Awards, Hillary Clinton, Swarovski and Apple Watch – News briefs
Today in luxury marketing – Marc Jacobs, Thom Browne, Mansur Gavriel win CFDA Awards; The surprising strategy behind Hillary Clinton’s designer wardrobe; Swarovski blings up the Orient; It’s far too soon to give up on the Apple Watch.
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Stay on top of mobile search habits to benefit from Google’s “Micro-Moments”
The moment you turn off your defenses by turning off your marketing is the moment you give your competition permission to steal your customers.
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