Michael Kors protects brand reputation in Costco lawsuit
U.S. label Michael Kors is protecting the reputation of its brand by filing a lawsuit against Costco Wholesale Corp. for falsely advertising that its products were sold at the retailer.
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Swatch Group’s back-pedaling productions slowed by Comco
Swatch Group’s recent distribution limitation of certain mechanical movements and assortments by the Swiss Federal Competition Commission, or Comco, allows rival watchmakers to continue operations largely unimpeded and without any urgent reason to research and develop their own production techniques.
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Luxury Retail Summit 2013 New York Sept. 18: Lalique, Porsche Design, Fairmont, McLaren, Gucci, La Mer, Stark, Auberge, Forrester, Hearst
Registration is open for the Luxury Retail Summit: Holiday Focus 2013 conference Wednesday, Sept. 18, 2013 with speakers from Lalique, Porsche Design, Fairmont, McLaren, Forrester, Gucci, La Mer, Stark, Auberge Resorts, Hearst, Morpheus and the former CEO of Bergdorf Goodman. Must-attend for luxury retailers and brands, agencies, publishers and researchers.
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Versace piques interest in fall/winter collection via backstage video
Italian fashion house Versace is guiding fans backstage with a video for its fall/winter collection to give consumers a closer look at the brand and pique interest in the products.
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Pinxter app gives luxury brands direct access to customers’ wants: CEO
Pinxter, a new mobile application that will allow consumers to upload images of products and get instant feedback from other users, will help luxury brands better understand their consumers’ opinions on apparel and accessories.
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Facial recognition software can create personalized shopping experience
A new facial recognition software could help give affluent consumers a personalized shopping service while taking the guesswork out of identifying VIP customers for retail employees.
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Lexus taps artist input with IS exterior design contest
Toyota Corp.s’ Lexus is teaming up with deviantART to let fans flex their creative abilities by designing the exterior of a 2014 Lexus IS throughAug. 12 for a chance to win glory at the Sema Show 2013.
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Starwood targets tennis lovers via exclusive US Open experiences
Starwood Hotels & Resorts is anticipating guest interest in the 2013 U.S. Open tennis championships by building on its exclusive experiences for Starwood Preferred Guest members by auctioning off court side tickets, exclusive tours and tennis clinics.
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Burberry, Tom Ford, Mercedes and China – News briefs
Today in luxury marketing – Burberry to expand empire with new director; Tom Ford opening flagships in Chicago, Dallas; U.S. regulators open probe of Mercedes cars over rear lights; Chinese shoppers seek Prada closer to home.
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Omnichannel loyalty and the impact of mobile devices on customer profiles and preferences
Just as mobile can be an effective consumer metrics accumulator and behavior modifier, it has additional omnichannel implications.
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