Mobile execs reflect on how 2015 is different

By

PALM DESERT, CA – Executives from a number of digital companies in attendance at eTail West 2015 offered their thoughts on what is the biggest difference in mobile commerce and retail for 2015.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Busaba Eathai sees customer spending rise 2.4pc with mobile payments

By

Busaba Eathai, a Thai restaurant group in the United Kingdom, has seen average customer spending climb 2.4 percent per month since summer when it began leveraging a mobile payment system to speed customer checkout.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Mobile Minutes: Sony slows mobile future; Lenovo pulls laptop app; Pebble rivals Apple Watch; Nashville guide app

By

Today in mobile marketing – Sony to concentrate on PlayStation, may sell off mobile phone and TV lines; Lenovo pulls laptop app after security warnings; Pebble to unveil new model ahead of the Apple Watch; StyleBlueprint’s app offers inside guide to Nashville.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Kimberly-Clark exec: Brands, retailers must share data to optimize mobile opportunities – Mobile Marketer

By

Mobile Marketer today – Kimberly-Clark exec: Brands, retailers must share data to optimize mobile opportunities; Apple risks marginalization if post-smartphone strategy fizzles.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Real-time retail will revolutionize shopping as we know it: report – Luxury Daily

By

Luxury Daily today – Real-time retail will revolutionize shopping as we know it: report; Luxury department stores use fashion bloggers to attract consumers.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

No mobile commerce site? Your Google search rank is in jeopardy

By

Been putting a mobile commerce off? Getting to it later this year? OK, but be careful, because there is more at stake than just your mobile conversion rate.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Target exec says bricks-and-mobile commerce is logical next step

By

PALM DESERT, CA – A Target executive at eTail West 2015 discussed the retailer’s challenges and successes in integrating mobile with the physical in-store experience, claiming that guests using its mobile application while shopping in a bricks-and-mortar store spend more than those that do not.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Mcommerce Summit New York April 29: Macy’s, Target, Sephora, Capital One, GameStop, Forrester

By

Join Macy’s Martine Reardon, Target’s Alan Wizemann, Sephora’s Johnna Marcus, GameStop’s Frank Hamlin, Forrester Research’s Jennifer Wise and Capital One’s Paul Moreton at the nation’s most prestigious Mcommerce Summit: State of Mobile Commerce 2015 on Wednesday, April 29. Free bonus for registered attendees: State of Mcommerce special report valued at $995.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Express, RetailMeNot execs: Beacons will take off following testing phase

By

PALM DESERT, CA – Executives from Express and RetailMeNot at eTail West 2015 predicted that, while beacons are still in the testing phase, retailers can expect to see them take off in the next few years, alongside enhanced in-store Wi-Fi services.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Mobile is bridge to better in-store experiences, claims REI exec

By

PALM DESERT, CA – An REI executive at eTail West 2015 claimed that brands must integrate digital and marketing teams as they work to leverage mobile as a bridge solution to enhance in-store experiences.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Samsung’s LoopPay a questionable weapon in battle with Apple Pay

By

Samsung’s acquisition of LoopPay could be a backward step for the handset manufacturer, which may be betting too heavily on magnetic stripe technology as it takes aim at Apple Pay.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Mobile Minutes: Uber goes international; Windows Phone Rooms feature; Microsoft tests mobile; IFTTT suggests apps

By

Today in mobile marketing – Uber looks to raise $2.8B to aid in international expansion; Lights out for ‘Rooms’ on Windows Phone; Microsoft has suddenly gotten serious with mobile; IFTTT’s new apps offer a button for triggering other apps.

Share on FacebookShare on LinkedInShare on Twitter
Entire article

Are Snapchat, Uber and Pinterest’s sky-high valuations too high? – Mobile Marketer

By

Mobile Marketer today – Are Snapchat, Uber and Pinterest’s sky-high valuations too high?; JCPenney second-screen Oscars game engages fans via live TV moments.

Share on FacebookShare on LinkedInShare on Twitter
Entire article