Alipay’s ecommerce solution for luxury brand expansion in China

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It turns out that the Chinese, both in rural and urban areas, empowered by China’s steadily solidified infrastructure, prefer conducting all commercial transactions online or on their mobile phone.

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Starbucks and Apple: Mobile payments’ sleeping giants?

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With Starbucks looking to bring its mobile payments platform to other retailers and the rumor mill around an Apple mobile payments solution kicking into high gear again, the mobile payments wars may just be beginning.

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Rue La La app’s card-scanning feature allows for speedy purchases

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Ecommerce boutique retailer Rue La La has implemented a credit card scanner on its mobile application to further simplify the payment process for members.

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Mobile Marketing Summit New York Sept. 10: NYT, Amazon’s Zappos, Beyond the Rack, GameStop, Bloomberg, Pandora

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Registration is open for the fifth annual Mobile Marketing Summit: Holiday Focus 2014 New York conference Wednesday, Sept. 10 featuring speakers from Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Pandora, DigitasLBi and LivingSocial. Must-attend New York event for brands, marketers, retailers, agencies and publishers.

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Payfriendz seeks to innovate P2P payments with messaging, social features

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Newcomer Payfriendz wants to innovate mobile peer-to-peer payments with a unique messaging feature, but whether social is enough to compete against the likes of PayPal is questionable.

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Peltz Shoes gets up-to-speed with ecommerce mobile site

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Shoes and accessories retailer Peltz Shoes’ opted for a Web responsive design on its mobile site and has experts wondering if a mobile application is in the works for the retailer, which will ultimately depend on Peltz Shoes’s online traffic volume.

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How to target Gen Z, the new consumer on the block, via mobile – Mobile Marketer

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Mobile Marketer today – How to target Gen Z, the new consumer on the block, via mobile; Space Needle app launches new digital experiences.

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Marc Jacobs films store associate commutes to further brand identity – Luxury Daily

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Luxury Daily today – Marc Jacobs films store associate commutes to further brand identity; Yoox partners with WeChat to socialize mobile commerce.

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3 quotes that guide my mobile and cross-channel strategy

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Like most people, I read and listen to mobile marketing pundits as much as I possibly can. From that sea of facts and opinions, there are three quotes that truly stand out and guide my mobile and cross-channel strategy. They are simple yet profound, and I believe they will stand the test of time.

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Visa bolsters tokenization to calm security concerns around mobile payments

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With recent surveys showing that security concerns are one of the biggest holdups in mobile payments adoption, Visa is hoping a soon-to-be released tokenization service will resonate with both consumers and merchants.

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Orbitz removes friction from mobile booking with new Amazon Fire phone app

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Web-based travel booking tool Orbitz.com released a customized app for Amazon’s new Fire phone that removes friction from mobile booking experiences by enabling users to jump into destinations quickly from the homescreen.

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Mobile Marketing Summit New York Sept. 10: NYT, Amazon’s Zappos, Beyond the Rack, GameStop, Bloomberg, Pandora

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Registration is open for the fifth annual Mobile Marketing Summit: Holiday Focus 2014 New York conference Wednesday, Sept. 10 featuring speakers from Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Pandora, DigitasLBi and LivingSocial. Must-attend New York event for brands, marketers, retailers, agencies and publishers.

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Jamba Juice’s mobile efforts garner 1M transactions, 1M loyalty sign-ups

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In mere months, health and wellness brand Jamba Juice has seen 1 million transactions through an Isis mobile wallet giveaway promotion and 1 million more mobile subscribers to its loyalty rewards program.

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