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Multichannel retail support
Amazon Go is a glimpse into a universal-mobile future

After completely dominating the online shopping world, Amazon is continuing to move back into physical retail with its latest offering; a bricks-and-mortar grocery store where consumers can purchase items through an app and then just grab them off the shelf called Amazon Go.

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Announcing Mobile FirstLook 2017 New York Jan. 18

Register now for the nation's premier conference focused on how marketing, advertising, retail, agencies and media will rapidly evolve in 2017 from a mobile standpoint. Hear speakers from Dunkin’ Donuts, Hershey's, Amazon, Levi Strauss, Vitamin Shoppe, PetSmart, Alex and Ani, Google and Forrester Research.

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PayPal’s personalized e-cards bring personality to gifts of money

PayPal is bringing a little extra personality to the relatively impersonal process of money sharing between consumers by bringing in designer Jonathan Adler to design some colorful e-gift cards to share for the holiday season.

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Papa John’s, Visa run a play for easier checkout via mobile pay

Papa John’s is the latest retailer to incorporate the Visa Checkout option on payments, but its full-bodied accompanying campaign is what makes the pizza delivery service stand apart.

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Mastercard extends real-time payments technology to Wells Fargo Treasury Management

In a move evincing the resonances of the mobile payments boom, Mastercard is partnering with Wells Fargo Treasury Management to leverage its Mastercard Send payments platform.

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Mobile Minutes: Samsung Supreme Court win; Snuggie sues Amazon; Instagram comment likes; Harman car projector

Today in mobile marketing – Samsung scores unanimous Supreme Court win over Apple; Not 'As Seen on TV': Snuggie maker sues; Instagram will soon let you like comments — or even turn them off completely; Harman’s first bet after Samsung deal is car dashboard projector.

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Lancôme transitions app capabilities to mobile Web with revamped site – Luxury Daily

Luxury Daily today - Lancôme transitions app capabilities to mobile Web with revamped site; Tradition and heritage trump hip and new for luxury brand appeal: Ipsos.

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3 tips to tackle mobile for marketing and retail

Developing and executing a successful mobile marketing campaign can be quite challenging at times, but it does not have to be impossible.

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