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Multichannel retail support
Mobile drives significant expansion in merchant delivery services

With consumers increasingly shopping for everything from a new dress to tonight’s dinner via their smartphones, mobile-powered delivery services are expanding as merchants look to meet consumers’ escalating expectations for instant gratification.

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Research
16pc of Hispanic shoppers use mobile to make purchase: study

Hispanic shoppers are increasingly turning to their mobile devices to aid in the in-store shopping experience, according to a new study from The Integer Group and M/A/R/C Research.

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Payments
Square aims to break into cash-heavy Japanese market with mobile payments

Square is expanding its international footprint by rolling out its services to Japan to bring in new revenue opportunities.

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Web site development
Wide Open Spaces launches mobile site to support flash sales

Flash sale retailer Wide Open Spaces is launching a mobile site that is integrated with its ecommerce back-end platform to streamline the delivery of frequent, time-sensitive deals to smartphone users.

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Marketing
Twitter beats Facebook in real-time relevance to mobile ads – Mobile Marketer

Mobile Marketer today – Twitter beats Facebook in real-time relevance to mobile ads; Budweiser raises philanthropic awareness via augmented reality.

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Advertising
Mercedes boosts customer service with in-vehicle app – Luxury Daily

Luxury Daily today – Mercedes boosts customer service with in-vehicle app; Is Amazon a threat to luxury brands’ own ecommerce efforts?

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Columns
Analyzing Big Data for customer insight

Back in 2010, Google executive chairman Eric Schmidt forewarned of an impending data explosion. “Between the birth of the world and 2003, there were five exabytes of information created. We [now] create five exabytes every two days,” he said.

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