Today's headlines

Messaging
Rogers & Hollands Jewelers mobile program drives repeat business

Rogers & Hollands Jewelers has tracked $18,000 in business directly back to its mobile club efforts, in just four months.

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Applications
PayFlex launches healthcare financial services app for enterprises

PayFlex Systems USA Inc., an administrator for employee benefit programs, has launched a broad mobile application platform, the first of several mobile-specific offerings planned by the company.

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Columns
Making a case for apps

Although apps offer a richer, deeper mobile experience that will always exceed that of mobile Web, consumers will not differentiate between an app and the mobile Web.

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News briefs
Ace Marketing, Blue Bite to launch proximity marketing network - news briefs

Today in mobile commerce - Ace Marketing partners with Blue Bite to create proximity marketing network in the U.S.; Crisp Wireless updates ad technology; Distimo Monitor offers insight into competitors’ apps.

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