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Multichannel retail support
Uber, Shop Your Way prove multi-retailer rewards to be the way

Ride-sharing application Uber is further investing in rewards after its first rollout of the partnership with multi-retailer loyalty program Shop Your Way proves successful with an expansion.

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Announcing Mobile FirstLook 2017 New York Jan. 18

Register now for the nation's premier conference focused on how marketing, advertising, retail, agencies and media will rapidly evolve in 2017 from a mobile standpoint. Hear speakers from Dunkin’ Donuts, Hershey's, Amazon, Levi Strauss, Vitamin Shoppe, PetSmart, Alex and Ani, Google and Forrester Research.

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Citi debuts new features on app for upper-level investors

American bank Citi is introducing additions to its iOS application that combine banking, wealth management and money movement capabilities, offering a suite of cutting-edge servicing and authentication features.

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Multichannel retail support
Fortnum & Mason encourages ecommerce browsing with holiday gift hunt

British department store Fortnum & Mason is setting consumers on a “great gift chase” to track down a Christmas character that has gone AWOL.

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Microsoft makes another attempt at mobile presence it has always longed for – Mobile Marketer

Mobile Marketer today - Microsoft makes another attempt at mobile presence it has always longed for; Curve aims squarely at Generation Z in new campaign.

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Mobile Minutes: LinkedIn acquisition; Samsung in court; Smartwatch company closes; BlackBerry’s last smartphone

Today in mobile marketing – With LinkedIn, Microsoft looks to avoid past acquisition busts; Supreme Court rules Samsung won’t owe Apple $400 million over patent violations; This major smartwatch company is no more; BlackBerry's final smartphone is a return to winning form.

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Jaeger-LeCoultre brings counter service to Facebook with chatbot – Luxury Daily

Luxury Daily today - Jaeger-LeCoultre brings counter service to Facebook with chatbot; Millennial attention will be vital for diamond industry’s future: Bain.

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How retail apps can improve user engagement and retention

Retail apps that implement a successful user retention strategy will enjoy the benefits of long-term customer value. But those that do not will struggle to reach a positive return on their acquisition investments.

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