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Today’s headlines


search
Google: 44pc of holiday searches will happen via mobile

Google projects that 44 percent of total searches for last-minute gifts and store locator terms will take place via mobile devices this coming holiday season.

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Multichannel retail support
British department store Debenhams rounds out mobile strategy with a mobile site

British department store chain Debenhams has launched a mobile shopping site in time to meet the needs of gift shoppers for the upcoming holiday season.

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Software and technology
Harvey’s fast food chain pushes out deals to nearby mobile users

Restaurants in Toronto are pushing out deals to mobile users who are nearby as a way to drive in-store traffic.

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Advertising
Location-based targeting can drive away consumers: Digiday Mobile keynote

NEW YORK – A keynote speaker at Digiday Mobile said companies using location-based data to target specific ads may lose consumer trust and drive them away.

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Payments
Visa, Google sign licensing deal to accelerate mobile payment adoption

Google has received a worldwide license to Visa payWave, which will help both companies boost mobile payment adoption.

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Advertising
BMW emphasizes luxury customization with interactive mobile app – Luxury Daily

Luxury Daily today – BMW emphasizes luxury customization with interactive mobile app; Jimmy Choo boosts fragrance visibility through Tamara Mellon blog launch.

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Columns
India’s irony: Mom-and-pop shops control destiny of global brands

During a recent trip to India to explore the shopper marketing and mobile landscape, I was initially shocked by how the corporate world responds to the clock.

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