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Today’s headlines

New banking opportunities arise to address mobile-only users

While traditional banking is not going anywhere anytime soon, mobile is creeping up as a primary choice for banking, with some banks even going branchless in favor of the new medium.

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Gap leverages mobile, digital to reinvent TV investment

After four years of not running a television advertising campaign, Gap is making mobile and social a bigger emphasis for the company in reaching groups of young, tech-savvy consumers.

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Barclays enhances Pingit with mobile payments for Web sites, print ads

Barclays has added two new mcommerce features to its Barclays Pingit application to let consumers purchase goods from a mobile Web site, app or even an advertisement.

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Retailers lag behind users in shift to mPOS: report

While retailers are taking their time rolling out mPOS systems, consumers seem to be willing to make the switch, with 51 percent of Americans believing that traditional cash registers are outdated, according to a report by I Love Velvet.

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Why Apple’s Passbook is a bigger must-have for marketers than ever – Mobile Marketer

Mobile Marketer today – Why Apple’s Passbook is a bigger must-have for marketers than ever; Lipton brews mobile social promotion to drive new product engagement.

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Net-A-Porter’s invite-only social app builds branded community – Luxury Daily

Luxury daily today – Net-A-Porter’s invite-only social app builds branded community; Dior explores brand history, culture through Shanghai art exhibit.

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Mobile commerce app design best-practice tips

The mobile commerce conversation has moved beyond just having an application to a demand for services that altogether improve the shopping customer journey.

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