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Today’s headlines

Payments How not accepting Apple Pay could backfire for retailers
With mobile payments already struggling to catch on, the recent face-off between Apple Pay and CurrentC, a payments and loyalty platform developed by a consortium of retailers, could further stall adoption and end up costing merchants customers. Entire article
Applications Coach takes lifestyle approach with new social shopping app
Leather goods maker Coach’s new stand-alone mobile application plays on its Peanuts collection and features fun photo activities. Entire article
Advertising Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best
Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year. Entire article
Marketing Meineke heads top merchants for local relevance in mobile marketing
Meineke Car Care Centers’ ability to drive foot traffic with locally relevant content pushed it to the head of a list of 150 national brands competing effectively in local markets, according to a new survey. Entire article
Banking Citibank seeks mobile banking innovation with app developer challenge
Citibank is partnering with Yellow Pepper, a Latin American banking and mobile payment provider, to host the Citi Mobile Challenge U.S. 2014, a virtual challenge for developers seeking to transform the banking landscape. Entire article
Strategy entices moviegoers with streamlined mobile tickets, a provider for consumers looking to purchase advance movie tickets, is introducing a virtual mobile ticket for smartphones that can be visually verified by theater employees in a move to circumvent the use of costly scanners. Entire article
Marketing Twitter’s developer push to boost reach has mixed reception – Mobile Marketer
Mobile Marketer today – Twitter’s developer push to boost reach has mixed reception; Expedia reduces friction for mobile engagement with sponsored data. Entire article
Advertising Loro Piana aims for conversions with new mobile site – Luxury Daily
Luxury Daily today – Loro Piana aims for conversions with new mobile site; Enable the virtuous cycle of content and commerce: L2. Entire article
Marketing Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile. Entire article
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