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Messaging
Starbucks expands abroad, brings mobile gifting to WeChat

Starbucks is expanding its mobile commerce platform to include integration with the massively popular WeChat mobile application in a partnership with Tencent, making a stronger push into the lucrative Chinese mobile market.

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Advertising
Announcing Mobile FirstLook 2017 New York Jan. 18

Register now for the nation's premier conference focused on how marketing, advertising, retail, agencies and media will rapidly evolve in 2017 from a mobile standpoint. Hear speakers from Dunkin’ Donuts, Hershey's, Amazon, Levi Strauss, Vitamin Shoppe, PetSmart, Alex and Ani, Google and Forrester Research.

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Research
37pc of adults do not trust technology companies with information: report

Consumer technology adoption is no longer an issue for ecommerce retailers, but public concern about cybersecurity may evince a disparity in progress for online outlets, according to a new report from Oliver Wyman.

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Applications
AMC Theaters offers mobile concession ordering through Atom Tickets app

AMC Theaters is partnering with mobile ticketing application Atom to bring a bit of fast food flavor to its movie experience with the option to pre-purchase concessions and skip the line to pick it up.

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Content
Mobile Minutes: Snapchat’s permanence; Samsung disables Note 7; Election hacking; Fox buys Sky

Today in mobile marketing – Snapchat isn't disappearing. Get used to it; Samsung to disable Note 7 phones in the U.S. via software update; Obama orders review of election hacking; 21st Century Fox agrees to buy Sky.

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Content
Facebook dynamic ads can now be tailored for app installs – Mobile Marketer

Mobile Marketer today – Facebook dynamic ads can now be tailored for app installs; Pepsi gives unliked posts a second chance.

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Advertising
Esquire editorializes pop-up shop for Armani-sponsored Snapchat effort – Luxury Daily

Luxury Daily today - Esquire editorializes pop-up shop for Armani-sponsored Snapchat effort; Prada, Kering Group severely need to reassess forced-labor practices: report.

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Columns
What marketers should know about Amazon Go

In a report by the Trade Survey, 85 percent of consumers reported wanting to touch and feel a product before they buy. That gives Amazon another great reason to believe that its new store concept will work, especially in busy urban markets.

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