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Staples integrates IBM Watson intelligence into mobile ordering flow

Staples is attempting make mobile commerce easily accessible from any device thanks its integration of IBM’s Watson technology to introduce fast, easy ordering of office supplies from a variety of devices.

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Announcing Mobile FirstLook 2017 New York Jan. 18

Register now for the nation's premier conference focused on how marketing, advertising, retail, agencies and media will rapidly evolve in 2017 from a mobile standpoint. Hear speakers from Dunkin’ Donuts, Hershey's, Amazon, Levi Strauss, Vitamin Shoppe, PetSmart, Alex and Ani, Google and Forrester Research.

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Mastercard unveils chatbot platform for merchants and banks along with wearable payments

Mastercard is taking two big steps forward when it comes to mobile integration thanks to a new chatbot system and a partnership that brings payments to wearable devices, signaling that the credit card company is committed to making multichannel retail more mobile.

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Mobile will have an unprecedented presence in this year’s holiday shopping: report

Predictions for this upcoming holiday shopping season bode well for those invested in the success of the mobile platform as technology rapidly transforms the shopping experience, according to a new report released by PayPal.

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Mobile Minutes: Possible Android iMessage?; Amazon’s shares; AirPods delayed; Google Fiber

Today in mobile marketing – Report: Apple has made internal mockups of iMessage for Android; Could Amazon hit $1,000 a share?; Google halts Fiber rollout in some U.S. cities; Apple delays AirPods wireless headphones announced with iPhone 7.

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Acorns partners with Airbnb to encourage micro-investing among millennials – Mobile Marketer

Mobile Marketer today - Acorns partners with Airbnb to encourage micro-investing among millennials; Procter & Gamble’s Dreft encourages parents to share their child’s messiest moments.

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Future of marketing lies in co-creation, breaking down demographic barriers – Luxury Daily

Luxury Daily today - Future of marketing lies in co-creation, breaking down demographic barriers; How new luxury is undermining the old guard.

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Travel brands poised to grow exponentially with mobile marketing

Some estimates say that by 2017, more than 30 percent of online travel bookings will be made on a smartphone.

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