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Today's headlines

Mobile pay competition intensifies, as Kohl’s Pay instantly triumphs

It has only been a few weeks since Kohl’s debuted its mobile payments platform, Kohl’s Pay, but uptake has been so strong among customers that the department store has already released some preliminary numbers.

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Announcing Mobile FirstLook 2017 New York Jan. 18

Register now for the nation's premier conference focused on how marketing, advertising, retail, agencies and media will rapidly evolve in 2017 from a mobile standpoint. Hear speakers from Dunkin’ Donuts, Hershey's, Amazon, Levi Strauss, Vitamin Shoppe, PetSmart, Alex and Ani, Google and Forrester Research.

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Dunkin Donuts embraces messaging, lets users buy and send gifts through iMessage

Dunkin' Donuts is taking advantage of iOS 10’s revamped iMessage application by letting customers send each other gifts through the messaging service.

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Desktop will dominate online transactions until mobile expedites checkout process: report

Despite the overall boom in mobile transactions, a new report finds that its growth is not yet optimal due to inefficiencies in checkout and payment tracks.

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Social networks
Victoria’s Secret use of Snapchat modernizes its traditional freebie coupons

Victoria’s Secret is influencing its millennial demographic to come into its bricks-and-mortar stores through a special Snapchat freebie, in an adapted version of its iconic coupons.

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Mobile Minutes: Mobile Web; Facebook ballots; the Apple touch; Amaazon’s shortcomings

Today in mobile marketing – Seventy-five percent of internet use in 2017 will be mobile: report; What's on your ballot? Facebook will show you; Jony Ive talks about putting the Apple "touch" on the MacBook Pro; Amazon comes up short on profits, focusing on warehouses and movies.

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Twitter kills Vine: what it means for mobile marketing – Mobile Marketer

Mobile Marketer today - Twitter kills Vine: what it means for mobile marketing; Heineken's unique product design is revealed with top influencers.

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Bally bases capsule collection on street artist’s secondhand find – Luxury Daily

Luxury Daily today - Bally bases capsule collection on street artist’s secondhand find; Luxury investors turn from bears to bulls amid sector deceleration.

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Ad:tech New York Nov. 2-3 is harbinger of makeover for 20-year-old digital conference pioneer

The event boasts 186 speakers for 68 sessions under the overarching theme of “Shift, experience, reimagine.”

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Experience key as mobile moves to center of planning and strategy

While customer experience is hardly a new concept in the marketing world, recent mobile developments underscore the extent to which experience matters more than technology.

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