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Database/CRM Cost Cutters offers mobile coupons to inspire customer loyalty
Cost Cutters ran a mobile coupon campaign in eight markets across the United States as part of a customer relationship management program to drive consumers into its budget hair salons. Entire article
Social networks Cellufun takes virtual goods currency for mobile global
Cellufun has made its FunCoin currency available in more than 25 countries, allowing hundreds of millions of consumers to pay for virtual goods using their mobile phones. Entire article
Research Greystripe: iPhone moms lucrative demographic for retailers
Mothers who are in charge of household purchasing decisions are increasing buying smartphones such as the iPhone, making them an attractive demographic for retailers to target on mobile. Entire article
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