Stop & Shop is expanding its pilot of an app that enables shoppers to use their mobile phones to scan, tally and bag their groceries to an additional 42 stores.
Registration is open for the Mobile FirstLook: Strategy 2012 conference Jan. 19 with speakers from Macy's, InsightExpress, Coca-Cola, MTV, Walgreens and Sears. This day-long New York event is a must-attend for marketers, retailers and agencies.
Register for this free webinar Oct. 27 at 2 - 3 p.m. ET on what retailers can learn from the automotive sector's use of hyperlocal advertising since nowadays the success of a mobile marketing program relies on how well a marketer takes advantage of context. Jaguar, the MMA and Poynt execs will speak.
This holiday season 59 percent of smartphone owners plan to use their devices for holiday shopping to compare prices, according to a new study by Deloitte.
Financial institution Union First Market Bank is rounding out its mobile efforts by letting consumers bank on their mobile devices with an Android application.