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Today’s headlines


Web site development
Staples overhauls mobile to simplify cross-channel shopping

Staples is overhauling its digital touch points, including a new mobile site and application, to provide a more fluid and simple cross-channel shopping experience that will enable shoppers to start an order in one channel and finish it in another.

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Payments
Boku exec: Mobile payment opportunity untapped in offline media

NEW YORK – A Boku executive at the Media Tech Summit 2013 conference said that offline media including everything from billboards, print advertisements and television are still a new opportunity with mobile payments.

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Marketing
Mobile FirstLook 2014 New York Jan. 15-16: Macy’s, eBay, Coca-Cola, Office Depot, Lowe’s, Zappos, Anheuser-Busch, Campbell Soup

Registration is open for the 3rd annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, eBay, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Anheuser-Busch InBev, Rue La La, Citi, REI, Campbell Soup, Omni Hotels, Forrester, Yahoo, NYT, USA Today and Cumberland Farms. Must-attend event for brands, retailers, agencies and publishers.

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Advertising
Webinar on Nov. 7: How iOS 7 will affect apps for retailers and brands

Register for this free webinar Thursday, Nov. 7 at 2–3 p.m. ET for tips on how to best take advantage of Apple’s significant operating system upgrade to iOS 7. Experts from Frank & Oak, Gin Lane Media and Artisan Mobile offer attendees strategic takeaway points.

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Payments
Dunn Bros Coffee caffeinates loyalty with mobile payments app

Specialty coffee chain Dunn Bros is providing faster, easier payment and loyalty experiences to its on-the-go customers via a new mobile application.

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Advertising
FirstBank hones in on small business owners via location-based ads

FirstBank is wrapping geofences around branches in Colorado to rake in foot traffic from small business owners looking to open an account.

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Marketing
Mobile privacy debate moves in-store as retailers mull Wi-Fi investments – Mobile Marketer

Mobile Marketer today – Mobile privacy debate moves in-store as retailers mull Wi-Fi investments; Pacific Life introduces new mobile platform to remove friction from POS.

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Advertising
Armani sparks interest in New York event through real time journal

Luxury Daily today – Armani sparks interest in New York event through real time journal; Tom Ford shares personal grooming philosophy in brand video.

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Columns
In the patent world, pirates get the free pass

Patents are a misunderstood space, partly because the patent industry has been recently plagued by labels. And many times these labels are not as simple as one-size-fits-all.

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