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Applications
Apple’s Passbook is a game-changer for retailers

Apple’s Passbook recently debuted to mixed reactions. However, there is no doubt that it will in some way be a driving force for retailers.

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Strategy
Webinar on Oct. 24: GNC, The Children’s Place: 5 Last-Minute Tips for Effective 2012 Holiday Mobile Commerce

Register for this free webinar Oct. 24 at 2 – 3 p.m. ET on GNC and The Children’s Place and 5 last-minute tips for effective 2012 holiday mobile commerce in a season where marketers and retailers may struggle to stand out.

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Payments
Bank of America broadens mobile strategy with payments trial

Bank of America is testing a mobile payments solution enabling users to pay for in-store purchases by scanning a QR code at the cash register using their phones.

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Advertising
Trulia exec: Mobile makes up 30pc of traffic

With a significant portion of traffic coming from mobile devices, real estate site Trulia is using mobile advertising to not only drive downloads, but also acquire loyal users, according to a company executive.

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Research
US consumers not adopting mcommerce as quickly as counterparts elsewhere: report

American consumers lag behind their counterparts in Indonesia and Thailand when it comes to using their mobile phones to shop, according to a new survey from Rakuten.

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Marketing
Who wins the apps versus mobile site debate? – Mobile Marketer

Mobile Marketer today – Who wins the apps versus mobile site debate?; Rich media ads deliver engagement rate of 12.8pc: report.

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Advertising
Dior, Jimmy Choo increase mobile efforts via watermarked ads in FN – Luxury Daily

Luxury Daily today – Dior, Jimmy Choo increase mobile efforts via watermarked ads in FN; Valentino drives ecommerce through virtual shoe store experience.

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Editorial calendar
Editorial calendar 2013 for Mobile Commerce Daily

Here’s the 2013 editorial calendar for Mobile Commerce Daily with dates for events, webinars and Classic Guides. Events in bold are organized by Mobile Commerce Daily and Mobile Marketer.

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Columns
Transitional marketing and the connected screen

How do we address a fundamental shift from a technology-centric marketing model to one of experience-centricity?

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