RSS |  Advertise with us |  Also known as Mcommerce Daily |  Follow us on TwitterFollow us on Twitter November 7, 2014
Read more on | Jobs | Blog
Subscribe to email newsletter   

Today’s headlines

Research Mobile sales to top $1B on Thanksgiving, Black Friday combined: Adobe
Mobile is expected to account for 31 percent of online sales on Thanksgiving, up from 21 percent last year, for a total of $418 million, according to new research from Adobe. Entire article
Software and technology US brands overcoming challenges to start rolling out beacons
NEW YORK – Beacon executives at the ad:tech New York conference claimed that although the United States has been slower to roll out beacon technology compared to some countries, more brands and retailers will begin introducing the technology, with nearly five million beacons expected to be deployed over the next few years. Entire article
Email Email blasts, segmentation remain as two equal players
NEW YORK – Executives advocating for email marketing at ad:tech New York spoke on the pros and cons of segmentation and email blasts, claiming both can still be valuable. Entire article
Payments Softcard pilot results point to loyalty benefits from NFC payments
Softcard users in Salt Lake City, UT, are three-and-a-half times more likely to engage with offers and four times more likely to use loyalty cards than the national average, according to new results from the near-field communications payments provider. Entire article
Applications Uber, Resy dine out on restaurant patrons’ mobile mind shift
Uber’s partnership with Resy to let consumers book a prime-time table at a New York restaurant and then order and pay for taxi transportation via smartphone is the service sector’s latest effort to meet the growing demand for convenience sparked by the mobile mind shift. Entire article
Marketing Marketers begin to succeed at translating a heartfelt heritage to mobile – Mobile Marketer
Mobile Marketer today – Marketers begin to succeed at translating a heartfelt heritage to mobile; Second screens change how cable networks develop, market shows. Entire article
Advertising Pinterest narrows marketing funnel to streamline consumer journey – Luxury Daily
Luxury Daily today – Pinterest narrows marketing funnel to streamline consumer journey; Condé Nast enables shoppable ads to boost consumer engagement. Entire article
Columns Beacons and Apple Pay deliver stepped-up shopping experience
With token technology, fingerprint security and major bank partners, Apple may have finally cracked the mobile pay code. Entire article
"Mobile Relationship Management | SUMOTEXT" sign up now!
Read all the news on | Subscribe

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: Advertising:  | Advertisement rates

Copyright 2014 Napean LLC. All rights reserved. Privacy policy | Contact us 401 Broadway, Ste. 1408, New York, NY 10013

Share on FacebookShare on LinkedInShare on Twitter