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Today’s headlines

Social networks Amazon boosts social prowess with Snapchat, Instagram, but more needed
Amazon, which has been slow to jump onboard with social media, is making a bigger push into Instagram and Snapchat in time for the holiday shopping season, reflecting social’s growing influence on the customer journey. Entire article
Messaging Charlotte Russe’s Send to Mobile effort sees 3K shares per week
Mall retailer Charlotte Russe is leveraging Outspoken’s MMS aggregator technology to implement a Send to Mobile capability on its online product pages and is seeing an average of 3,000 shares every week. Entire article
Advertising Mobile FirstLook 2015 New York Jan. 14-15: Coca-Cola, GE, Time, Forrester, HSN, Twitter, NYT, Deloitte, eBay’s StubHub
Registration is open for the fourth annual Mobile FirstLook: Strategy 2015 conference Jan. 14-15 featuring speakers from Coca-Cola, GE, Time Inc., Forrester Research, GrubHub, HSN, eBay’s StubHub, Silver Airways, Twitter, Yahoo’s Tumblr, Deloitte and The New York Times. This two-day New York event is a must-attend for brands, retailers, ad agencies and publishers looking to develop and implement mobile-surround strategies and tactics in 2015, a year where mobile integration into other channels and mediums will question orthodoxies in marketing and retail. Entire article
Strategy Webinar on Dec. 3: Mobile Commerce Outlook 2015: Up, Down or Flat?
Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 3: “Mobile Commerce Outlook 2015: Up, Down or Flat?” Panelists include execs from Mobile Majority. Entire article
Applications IHeartRadio joins Yo Index to push news content, contest offers
Yo mobile messaging application users can now receive notifications about opportunities to win free tickets to concerts from iHeartRadio thanks to a new partnership between the two companies. Entire article
Gaming Skylanders hosts social contest to promote new tablet-compatible game
Activision Publishing is requesting photos and videos of fans playing the new Skylanders game for a chance to win prizes since it is now compatible on the latest tablet devices for play. Entire article
Marketing Hacking incidents add to mounting challenges for app developers – Mobile Marketer
Mobile Marketer today – Hacking incidents add to mounting challenges for app developers; Health marketers leverage mobile to correct Ebola misinformation. Entire article
Advertising Barneys teams with stationer for digital twist on hand-written notes – Luxury Daily
Luxury Daily today – Barneys teams with stationer for digital twist on hand-written notes; Louis Vuitton taps Frank Sinatra for animated wish list. Entire article
Strategy Inviting nominations: Mobile Commerce Awards 2014
Mobile Commerce Daily is inviting nominations for the Mobile Commerce Awards, the most prestigious recognition honoring outstanding mobile commerce and retail work by retailers, financial services institutions and transaction-focused marketers. Entire article
Marketing Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile. Entire article
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