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Today’s headlines

Multichannel retail support Walmart adapts to Thanksgiving’s new mobile-driven reality
Gift-buyers hunting for the best deals Thanksgiving weekend are increasingly relying on their mobile phones to provide assistance in a number of ways, a fact Walmart has clearly caught onto. Entire article
Advertising Announcing Mobile FirstLook: Strategy 2016 New York Jan. 20
Register now for the nation’s premier conference focused on how marketing, advertising, retail, agencies and media will rapidly evolve in 2016 from a mobile standpoint. Hear speakers from Coca-Cola, Unilever, Barnes & Noble’s Nook, Clorox, TPN, Forrester Research, HSN, American Express, Shazam, Foursquare, mCordis, GrubHub, AKQA, Essence and Mobext. Entire article
Payments How Apple could shake up mobile person-to-person payments
With no one company currently dominating person-to-person payments on mobile, Apple is reportedly hoping to extract the significant value that exists in this area for the right player. Entire article
Advertising Webinar Outlook 2016 on Dec. 2: How to Drive Traffic and Sales with Proven Mobile Engagement Strategies
Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 2: “Mobile Outlook 2016: How to Drive Traffic and Sales with Proven Mobile Engagement Strategies.” Panelists include execs from DigitasLBi and EKN Research. Entire article
Social networks Kate Spade encourages fans to shop mobile videos featuring Anna Kendrick
Apparel and accessories brand Kate Spade recently aired the latest episode in a social media video series featuring actress Anna Kendrick as it looks to drive holiday sales with shoppable mobile content. Entire article
Applications Jamba Juice uncaps order-ahead app to complement mobile payment options
Jamba Juice is stirring up sales by rolling out a new application functionality that enables customers to order before their arrival on premises, capitalizing on the brand’s recent digital payments integration. Entire article
Content Mobile Minutes: Carrefour spotlights mobile; Shopify’s classified play; Comcast embraces VR; Airbnb as ally
Today in mobile marketing – In latest retail tech, Carrefour lights have eyes; Shopify launches an Instagram for classified listings; Comcast, Time Warner invest in virtual reality; Airbnb’s new pivot: Trying to look like an ally, not a rebel. Entire article
Content Is Facebook’s Instant Articles in jeopardy following publisher dissatisfaction – Mobile Marketer
Mobile Marketer today – Is Facebook’s Instant Articles in jeopardy following publisher dissatisfaction; Hyundai modernizes car owner’s manual with augmented reality spin. Entire article
Advertising Porter & Sail mobile app gives hotels valuable friend – Luxury Daily
Luxury Daily today – Porter & Sail mobile app gives hotels valuable friend; Tod’s elaborates on brand values with Italy-wide guide to ‘living well.’ Entire article
Columns Mobile ad blocking: Shifting the advertising paradigm
While Apple’s iOS9 ad-blocking feature presents quite the conundrum for advertising industry players, it is a long-overdue opportunity to impress customers. Entire article
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