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Today’s headlines

Wet Seal, Target ramp up mobile LBS to drive customer acquisition, loyalty

The Wet Seal Inc. and Target are the latest retailers to tap the location-based mobile rewards and offers craze to drive foot traffic, customer acquisition and loyalty.

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Multichannel retail support
Amazon takes second place: 2010 Mobile Retailer of the Year has taken second place in the 2010 Mobile Retailer of the Year awards due to its all-round excellence in mobile marketing and commerce, offering a strategy that is worthy of emulation.

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Web site development
Columbia Sportswear places mobile storefront at center of commerce strategy

Active outdoor apparel and footwear brand Columbia Sportswear is driving sales among its target consumers on the go via a mobile storefront.

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CardStar offers discounted prescriptions within mobile app

CardStar is letting shoppers access the Honest Discounts Prescription Card and get 10 to 75 percent off prescription drugs via its iPhone application.

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Bluefly leverages iPad canvas to deliver richer shopping experience – Luxury Daily

Luxury Daily today – Bluefly leverages iPad canvas to deliver richer shopping experience; What Google’s means for luxury ecommerce.

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Mobile swiftly moves to core of all brand communications

Mobile exploded in 2010. My prediction that mobile budgets would double in 2010 held true as we saw clients increase their budgets over the course of the year.

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Mobile Commerce Daily’s Beverly Hilton poolside party pictures

LOS ANGELES – Mobile Commerce Daily’s poolside party at the Beverly Hilton Hotel attracted more than 200 guests. See who was there.

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