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Payments
MasterCard announces first commercial launch of mobile payments gateway |
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MasterCard has launched its Mobile Payments Gateway, a mobile-payments-processing platform that enables financial institutions and carriers to deliver mobile-payments services through the MasterCard Worldwide Network.
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Software and technology
Sears, Kmart tap IBM for mobile commerce platform |
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Retail giant Sears Holdings Corp.—which includes Sears and Kmart—is tapping IBM’s software to deliver a personalized and more interactive shopping experience for the exploding population of mobile users worldwide.
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Applications
Target, Macy’s, Best Buy take weekly circulars to location-based iPhone app |
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The Shopper iPhone application has added weekly circulars from more than 100 retailers such as Best Buy, Target and Walgreens.
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Applications
Texas’ Paramount Theatre sells tickets via iPhone app |
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The Paramount Theatre of Austin, TX, has launched an iPhone application that lets on-the-go patrons buy tickets.
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Advertising
Webinar: Mobile Marketing in 2010: Up, Down or Flat? |
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Register now to hear experts discuss mobile marketing opportunities and challenges that marketers face next year. Panelists from HP, Weather Channel, Draftfcb, Interactive Advertising Bureau and sponsor HipCricket.
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