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Applications
EBay puts mobile at center of offline push

EBay has significantly updated its iPhone application with new sharing and personalized features that highlight the online heavyweight’s ambitions to own all parts of the shopping experience.

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Payments
Should retailers begin accepting Bitcoins in-store and on mobile?

While Bitcoin is still a new and relatively untested payment network, it does have the potential to provide certain benefits in mobile such as an easier method of transaction for consumers and lower transaction costs for retailers.

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Marketing
Mobile FirstLook 2014 New York Jan. 15-16: Macy’s, eBay, Coca-Cola, Office Depot, Lowe’s, Zappos, Anheuser-Busch, Campbell Soup

Registration is open for the 3rd annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, eBay, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Anheuser-Busch InBev, Rue La La, Citi, REI, Campbell Soup, Omni Hotels, Forrester, Yahoo, NYT, USA Today and Cumberland Farms. Must-attend event for brands, retailers, agencies and publishers.

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Strategy
Webinar on Dec. 4: Mobile Commerce Outlook 2014: Up, Down or Flat?

Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 4: “Mobile Commerce Outlook 2014: Up, Down or Flat?” Panelists include execs from DDB Chicago and Zoove.

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Payments
McDonald’s mobile payments ambitions grow internationally

McDonald’s expansion of a mobile payment pilot in France to a nationwide rollout indicates that the fast food giant is seeing some traction for mobile payments internationally.

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Applications
Mint gives financial perspective to consumers via app update

Mint has made it easier for mobile shoppers to gauge their financial standing by adding its “Trends” feature to the Mint.com smartphone application.

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Marketing
Everything marketers need to know about holiday retargeting – Mobile Marketer

Mobile Marketer today – Everything marketers need to know about holiday retargeting; Pinterest to transform mobile merchandising with big brand integrations.

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Advertising
Michael Kors brings Instagram campaign to life at Tokyo museum – Luxury Daily

Luxury Daily today – Michael Kors brings Instagram campaign to life at Tokyo museum; Is in-store technology increasing or subduing the relevance of retail employees?

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Columns
How to handle mobile app customer service and support

As the mobile-application user base grows, so does the volume of trouble tickets: the emails, phone calls, tweets and other messages from users who are confused or upset.

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