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Today’s headlines

Multichannel retail support
Staples ramps up holiday strategy with mobile-only offers

Staples is enticing mobile users to start their Black Friday shopping early with mobile-only deals that begin on Thanksgiving Day.

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Mobile FirstLook 2013 New York Jan. 17: Coca-Cola, Sephora, Citi, Nissan, MillerCoors, MoMA, NHL, JetBlue

Registration is open for the 2nd annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 with speakers from Coca-Cola, Sephora, Nissan, Citi, NHL, Museum of Modern Art, JetBlue and MillerCoors. Must for brands, retailers, agencies and publishers.

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Webinar on Dec. 5: Mobile Commerce Outlook 2013: Up, Down or Flat?

Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 5: “Mobile Commerce Outlook 2013: Up, Down or Flat?” Panelists include execs from Orbitz, Starcom and Fiksu.

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Classic Guides
Mobile Commerce Daily’s Classic Guide to Mobile Commerce

Mobile commerce is the one mobile channel on fire. As retailers are learning – to their chagrin or delight – mobile can be their best friend, worst enemy or, as many view it, as the frenemy.

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Domino’s continues SMS push to drive donations

Domino’s is relying on SMS again for its Thanks and Giving campaign which encourages consumers to donate to St. Jude Children’s Research Hospital.

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Smartphone shoppers expected to spend 72pc more than non-smartphone shoppers: study

Not only are consumers expected to use their mobile devices to shop this holiday season, they will also spend more than traditional shoppers, according to a new report from Deloitte.

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Tanger Factory Outlets builds mobile database via Thanksgiving text-to-win effort

As part of its marketing activities for Thanksgiving weekend, Tanger Factory Outlets is running a text-to-win sweepstakes giving shoppers a chance to win a shopping spree worth $1,000.

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Is Apple showing a kinder, gentler side toward Android? – Mobile Marketer

Mobile Marketer today – Is Apple showing a kinder, gentler side toward Android?; Wendy’s heats up mobile efforts via banner ads, check-ins.

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Georg Jensen marries augmented reality, animation in mobile app – Luxury Daily

Luxury Daily today – Georg Jensen marries augmented reality, animation in mobile app; Michael Kors targets early holiday shoppers via email gift guides.

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Apple’s Passbook impact on retailers and brands

When the history books and Harvard case studies on iOS6 are written, the innovation that likely will have had the most impact, especially on retailers and brands, will be Passbook.

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