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Today’s headlines

Database/CRM Mobile paves the way for multi-retailer loyalty adoption in US
Coalition loyalty programs are gaining speed in the United States with multi-retailer programs such as Plenti, Spring and ShopYourWay substantially growing now that mobile technology has broken down geographical barriers. Entire article
Search Lighting New York switches on mobile search with discovery focus
Retailer Lighting New York switched on mobile search results by shifting its focus from conversions to research. Entire article
Strategy Mobile commerce in review: Print’s stand-in
We saw last week how print’s role for retailers is shrinking. What’s taking its place? Mobile, as this is where consumers’ eyeballs are increasingly focused. Watch this video for the full analysis. Entire article
Content Mobile Minutes: Social media news consumption; Tastemade rivals Buzzfeed; Twitter loses another media head; Google beats Oracle
Today in mobile marketing – Majority of US adults get news from social media; Tastemade rivals BuzzFeed for mobile food video views; Twitter is losing its head of media, again; Google beats Oracle – Android makes fair use of Java APIs. Entire article
Content What Twitter’s character count expansion means for marketers – Mobile Marketer
Mobile Marketer today – What Twitter’s character count expansion means for marketers; Real Technologies gives branded emojis a makeover in new app partnership. Entire article
Advertising Men more likely jewelry purchasers, women more goal-oriented: Shullman – Luxury Daily
Luxury Daily today – Men more likely jewelry purchasers, women more goal-oriented: Shullman; Mulberry spotlights reinvented handbag design with modern personalities. Entire article
Columns 7 reasons for RFID in luxury retailing
The time for adoption of item-level RFID (radio-frequency identification) is finally here. Entire article
Columns How banks and money wire services are fooling us
Consumers have spoken: 43 percent have negative feelings about the banking industry, and it is not surprising. Entire article
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