NEW YORK – A Best Buy executive at Aberdeen Group’s Retail and Consumer Markets Summit said that cloud computing is changing the ways that companies are approaching service-oriented architectures by combining all channels into one place.
Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.
Swedish furniture retailer IKEA is piloting a new mobile shopping application in several countries, including Canada, as a way to enhance the customer experience by enabling users to check stock availability, create shopping lists and access a store map.
NEW YORK – A Bonobos executive at Aberdeen Group’s Retail and Consumer Markets Summit said that with consumers comparison shopping online, using only price as the determining factor behind companies such as Amazon can be a risky move for marketers.