Today's headlines

Applications
Rue La La pushes private sales via mobile

Ecommerce giant Rue La La is driving consumers to make private sale purchases via a new application for Apple’s iPhone and iPad.

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Payments
MasterCard launches Open API developer portal to drive payments innovation

Later this year MasterCard will release Open Application Programming Interfaces for third-party and independent software developers around the world.

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Multichannel retail support
Bike retailer Full Cycle launches mobile payments to enhance sales

Full Cycle, a Boulder, CO-based retailer specializing in high-end bicycles, is tapping into the mobile channel for mobile payments and marketing initiatives to boost sales.

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Web site development
Perricone MD mobile site aims to increase revenues, enhance customer loyalty

Skincare giant Perricone MD has extended its online business with a new mobile site designed to reach shoppers while on the go.

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Columns
Why is a mobile commerce presence necessary?

The early virtual-store revolution began in the 90s when ecommerce provided the shopping experience to customers on their computers rather than the other way around.

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Classic Guides
Mobile Commerce Daily’s Classic Guide to Mobile Commerce

Targeting retailers, mobile marketers and service providers, Mobile Commerce Daily’s Classic Guide to Mobile Commerce offers best-practices, insight and analysis on the next frontier of retail.

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