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Today’s headlines

Target bolsters in-store sales via location-based rewards app

Target has teamed up with shopkick to bring its location-based rewards application to stores nationwide and let consumers earn points for shopping.

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Bank of America reaches 10M mobile banking consumers

More than 10 million Bank of American consumers are using their handsets to access their banking and financial needs.

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SMS has eight times the response rate of email: study

Retailers are successfully using SMS campaigns to build their mobile opt-in databases as well as to drive in-store and online traffic, according to a new report from Cellit.

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Sony Pictures pushes summer ticket sales via commerce-enabled ads

Sony Pictures has teamed up with Shazam to drive ticket sales for the studio’s “Men in Black 3” film.

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How to create in-app ads with impact – Mobile Marketer

Mobile Marketer today – How to create in-app ads with impact; Warner Bros. exec: Ultraviolet is a big initiative.

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Magellan Jets app uses real-time availability, electronic contracts – Luxury Daily

Luxury Daily today – Magellan Jets app uses real-time availability, electronic contracts; Chanel, BMW excel in global branding, local customization: study.

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Have a safe, relaxing Memorial Day weekend

Mobile Commerce Daily will not publish on Monday, May 28, in observance of Memorial Day. Thanks to all veterans for your service to our country.

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The correct way to implement QR codes

No, this is not just another rambling piece about why QR codes do not work.

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