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Today’s headlines

Applications PacSun firms up mobile strategy for teen retail business
Teen fashion retailer Pacific Sunwear of California Inc., better known as PacSun, has further bolstered its mobile credentials with the introduction of an iPhone application geared to handle everything from searching, shopping and buying. Entire article
Banking Who will own what piece of mobile payments is big concern: Fiserv exec
Financial services technology provider Fiserv recently partnered with Forrester Research to look at financial institutions and their investment in the mobile wallet. The findings confirmed some fears.  Entire article
Database/CRM Webinar on May 24: Benchmarking 125 Mcommerce Sites and Apps across 13 Retail Categories
Register now for this exclusive hour-long free webinar on May 24 at 2 p.m. ET that benchmarks 125 retailer mobile commerce Web sites and apps across 13 verticals. Entire article
Strategy How location-based app notifications can drive CRM
Luxury brands developing mobile applications can truly benefit from location-based push notifications since the tactic develops brand loyalty and CRM. Entire article
Advertising Bulgari breaks into Facebook commerce via Enchanted Garden app – Luxury Daily
Luxury Daily – Bulgari breaks into Facebook commerce via Enchanted Garden app; Chanel debuts largest shop-in-shop boutique with Bergdorf Goodman. Entire article
Messaging SMS deal aggregator MobHooks targets consumers and businesses
As a search engine platform designed to enable consumers to find a product or service either locally or nationally, MobHooks finds itself as a conduit for consumers to submit, share, review and rate text offers. Entire article
Marketing Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile. Entire article
Columns Why search position matters in mobile
Mobile search is surging, but the ability to get your product seen has never been more challenging.  Entire article
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