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Today’s headlines

Revenue Pizza Hut goes for larger slice of mobile pie with plans for iPad, Android
 
Pizza Hut is expanding its mobile offerings with applications for the iPad and Android platforms and is updating its existing iPhone app at the same time.  Entire article
Q&A Scale in mobile financial services is missing: World Economic Forum
 
A thorough analysis by the World Economic Forum, organizer of the famed show in Basel, shows that widespread adoption of mobile financial services has not been achieved due to structural issues and inadequate consumer participation. Entire article
Database/CRM Webinar on May 24: Benchmarking 125 Mcommerce Sites and Apps across 13 Retail Categories
 
Register now for this exclusive hour-long free webinar on May 24 at 2 p.m. ET that benchmarks 125 retailer mobile commerce Web sites and apps across 13 verticals. Entire article
Research 61pc of wealthiest Americans own smartphones: study
 
Approximately 61 percent of the 22 million wealthiest individuals in the United States own a smartphone, indicating a potentially untapped market for about 8 million smartphones, or 39 percent of the affluent, according to a recent study by American Affluence Research Center. Entire article
Advertising Push notifications lead to brand loyalty: expert – Luxury Daily
 
Luxury Daily today – Push notifications lead to brand loyalty: expert; Belvedere taps Lady Gaga in multichannel marketing strategy. Entire article
Marketing Inviting opinion pieces on mobile commerce
 
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile. Entire article
Columns Which mobile channels should brands support?
 
Most organizations struggle with deciding which mobile channels to support. There are costs and trade-offs with each of the channels. Entire article
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