RSS |  Advertise with us |  Also known as Mcommerce Daily |  Follow us on TwitterFollow us on Twitter May 14, 2012


Read more on | Jobs | Blog
Subscribe to email newsletter

Today’s headlines

Groupon goes back to basics with interactive mobile initiative

Daily deals giant Groupon once again is showing that mobile plays an integral role in its day-to-day initiatives by running an interactive mobile ad campaign that lets consumers browse ongoing deals, as well as sign-up to receive offers.

Entire article

Multichannel retail support
Aldo taps in-store mobile game to drive engagement

Aldo has introduced an in-store mobile game that offers consumers a chance to win up to $500 when they play.

Entire article

Applications steps up mobile ordering strategy with Android app

Online dining destination is rolling out an Android application to let users place orders from their handsets after seeing approximately 10 percent of orders being made from mobile devices.

Entire article

76pc of mobile flight bookings made for domestic travels: CheapOair

Online travel agency CheapOair claims that 76 percent of reservations made from its iPhone application are for domestic travel, showing how mobile bookings continue to be used primarily for last-minute trips.

Entire article

Social networks
Facebook’s mobile crisis points to online business model demolition – Mobile Marketer

Mobile Marketer today – Facebook’s mobile crisis points to online business model demolition; Dunkin’ Donuts teams up with Sony Pictures to boast engagement for new film.

Entire article

Louis Vuitton uses first iPad app for exclusive, pricey history lesson – Luxury Daily

Today in luxury marketing – Louis Vuitton uses first iPad app for exclusive, pricey history lesson; Will Christian Louboutin Beauté dilute the brand name?

Entire article

Privacy and security issues around mobile content

Content services need differentiation, and brands that transparently offer increased utility in exchange for semi-private information such as location data, address book contacts and photo albums are well received.

Entire article

Read all the news on | Subscribe

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: Advertising:  | Advertisement rates
Copyright 2012 Napean LLC. All rights reserved. Privacy policy | Contact us


Share on FacebookShare on LinkedInShare on Twitter