Multichannel retail support
Online grocer FreshDirect enters mobile commerce to drive sales
By Giselle Tsirulnik
New York City’s online grocer FreshDirect has made its debut into the mobile commerce arena with the launch of an iPhone application that lets users shop the store’s inventory on the go.
Mercedes-Benz Financial lets customers make car payments via mobile
Mercedes-Benz Financial has expanded its personalized and convenient account management features to all of its customers using smartphones like iPhone, BlackBerry, Droid and other mobile devices with Internet capabilities.
CauseWorld app adds bar codes to drive charity donations
By Dan Butcher
CauseWorld, the first mobile application to let consumers do good just by walking into a store and “checking in” via their handset, has added new bar code scanning technology.
Mobile marketing will have a role to play in mobile banking: Celent
By Staff reports
Today’s news briefs – Mobile marketing will have a role to play in mobile banking, according to Celent; and USAA makes mobile financial transactions simpler, safer with VeriSign.
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