RSS |  Advertise with us |  Also known as Mcommerce Daily |  Follow us on TwitterFollow us on Twitter March 31, 2016
Read more on | Jobs | Blog
Subscribe to email newsletter   

Today’s headlines

Multichannel retail support Will McDonald’s mobile ordering pilot beef up listless sales?
McDonald’s announcement that it is testing mobile ordering in undisclosed markets arrives on the heels of the chain’s revamped loyalty platform – both bids to revive disappointing sales – but it may not be enough to win customers’ allegiance. Entire article
Marketing Announcing Mcommerce Summit 2016 New York May 5
Join senior executives and decision-makers at the 6th annual Mcommerce Summit: State of Mobile Commerce 2016, the nation’s No. 1 conference discussing retailing and marketing with mobile as the key influencer. Speakers from retailers and marketers such as Walmart, Walgreens, IKEA, Staples, Google and Boston Retail Partners. Entire article
Webinar Mobile must fuel decision-making for marketing and retail: Steven Alan exec
During a Mobile Commerce Daily webinar yesterday, an executive from Steven Alan stressed that mobile has to be behind every decision for retailers, or they risk losing effectiveness, as the technology is so pervasive it affects every aspect of marketing. Entire article
Strategy Hilton unrolls expanded Uber integration as hospitality partnerships thrive
Hilton Worldwide and ride-sharing service Uber are furthering their collaboration by enabling the former’s loyalty members to book a ride directly from the HHonors application, highlighting the lucrative potential of relevant partnerships on mobile. Entire article
Advertising Native ads in retailers’ apps get more relevant with real-time data
A number of big retailers, including Macy’s, Target, Walmart and Staples, are offering more relevant native product listing ads on mobile, enabling brands to reach out to browsers based on real-time shopper data. Entire article
Content Mobile Minutes: Snapchat’s new features; Microsoft and chatbots; KLM and Facebook Messenger; Mobile banking popularity
Today in mobile marketing – Snapchat is growing up; Clippy’s back: The future of Microsoft is chatbots; KLM is the first airline to start using Facebook Messenger; Mobile banking grows more popular. Entire article
Content Why visual search’s next frontier could be chatbots, mobile concierges – Mobile Marketer
Mobile Marketer today – Why visual search’s next frontier could be chatbots, mobile concierges; Red Bull targets photophiles with first brand account on 500px. Entire article
Advertising Burberry travels to Dubai to tout trench coat’s allure – Luxury Daily
Luxury Daily today – Burberry travels to Dubai to tout trench coat’s allure; Prada puckers up for retro-inspired fragrance campaign. Entire article
Columns How ad blocking will affect mobile marketing
The rise of ad-blockers can arguably bring the mobile advertising business to its knees if mobile advertisers do not listen to, and respect, consumers. Entire article
"Tools to Create and Manage Passbook Passes | SUMOTEXT" Please click here to download now! Please click here to register now! Please click here to learn more ! sign up now!
Read all the news on | Subscribe

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: Advertising:  | Advertisement rates

Copyright 2016 Napean LLC. All rights reserved. Privacy policy | Contact us 401 Broadway, Ste. 1408, New York, NY 10013

Share on FacebookShare on LinkedInShare on Twitter