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Today’s headlines

Carrier networks
AT&T to test 2D bar code scanning across mobile device portfolio

AT&T is launching a charter program in the coming weeks to test the use of 2D bar code scanners on the carrier’s mobile devices.

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Database/CRM
Yowza introduces self-serve mobile coupons for local retailers, restaurants

Yowza has added a self serve option that allows small businesses to take advantage of the power of mobile coupons by signing up and making offers available to customers.

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Web site development
Siteminis rolls out mobile commerce Web site building tool for brands

Siteminis has launched a Web-based service for companies looking to roll out mobile commerce sites without losing control or profits to third parties, regardless of mobile phone or carrier type.

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Columns
Creating a quick-serve restaurant mobile marketing playbook

Multi-location quick-serve restaurant businesses are increasingly taking advantage of mobile marketing techniques to drive floor traffic and sales.

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