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Today’s headlines

Research Retailers make little headway meeting shoppers’ mobile in-store expectations: Accenture
While physical and digital commerce are quickly converging, retailers in the United States have not made much progress in the past year meeting shoppers’ expectations for mobile capabilities and enhanced in-store experiences, according to two new reports from Accenture. Entire article
Strategy Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester
Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York. Entire article
Social networks Target drives mobile commerce sales with flashy pictures on Instagram
Discount retailer Target is driving product sales through colorful images on Twitter and Instagram with a high engagement rate. Entire article
Merchandising LiveDeal broadens into CPG via mcommerce site for household items
LiveDeal, a restaurant-oriented instant deals engine, is entering into mcommerce by selling household items and other consumer goods, underscoring the ongoing potency of instant deals on mobile. Entire article
Software and technology CheapTickets.com taps travelers’ love of selfies in vacation contest
CheapTickets.com is leveraging the selfies obsession with the tradition of travel photos in a “Trelfies” contest that lets travelers submit memorable photos for a chance to win a vacation. Entire article
Content Mobile Minutes: Microsoft’s app-building service; BT returns to mobile market; Twitter’s quality filter; 3D scanning
Today in mobile marketing – Microsoft Corp. unveils streamlined app-building service, backed by the cloud; BT returns to mobile phone market; Twitter hopes new quality filter will help hide abusive tweets; 3D scanning just might change your life. Entire article
Content Facebook broadens Messenger’s reach to promote shopper convenience, publisher monetization – Mobile Marketer
Mobile Marketer today – Facebook broadens Messenger’s reach to promote shopper convenience, publisher monetization; Medea Vodka lights up party with iBeacon-flavored bottle messages. Entire article
Advertising Bergdorf cooks up recipe book awareness with Instagram tie-in – Luxury Daily
Luxury Daily today – Bergdorf cooks up recipe book awareness with Instagram tie-in; Ultra-high-net-worth individuals in US account for third of global wealthy: Wealth-X. Entire article
Columns The new HQ for innovation labs? Your retail store
If innovation is going to be customer-centric, the actual hands-on designing and building of the technology needs to be centered where the customer is. Entire article
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