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Today’s headlines

Advertising Pier1 Imports continues in-store traffic push via timely mobile campaign
Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers. Entire article
Banking Bank of America boosts mobile strategy for investors with Android app, new functionality
Pepsi’s Propel Zero Water brand is giving athletes a free taste of its product as a reward for using their favorite applications including MapMyRun and Nexercise. Entire article
Marketing Voss’ mobile giving campaign lets users text to support clean water
Luxury Daily today – 67pc affluent smartphone owners use mcommerce: study; Jaguar uses YouTube banner placement to push XF commercial. Entire article
Columns How a year in the life of mobile can equal a lifetime

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