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Today’s headlines

Payments Android Pay’s British debut raises stakes among competitors
As Android Pay journeys across the pond to British consumers’ smartphones, competitors such as Apple Pay and Samsung Pay will be forced to get creative in their efforts to entice users by providing utility, including rewards, offers and order-ahead options. Entire article
Marketing Announcing Mcommerce Summit 2016 New York May 5
Join senior executives and decision-makers at the 6th annual Mcommerce Summit: State of Mobile Commerce 2016, the nation’s No. 1 conference discussing retailing and marketing with mobile as the key influencer. Speakers from retailers and marketers such as Walmart, Walgreens, IKEA, Staples, Google and Boston Retail Partners. Entire article
Database/CRM Why 80pc of California Pizza Kitchen’s loyalty members engage via mobile
California Pizza Kitchen leads the way in leveraging mobile to drive loyalty engagements and more frequent visits, with more than 80 percent of the chain’s Pizza Dough Rewards members interacting via mobile applications. Entire article
Webinars Webinar on March 30: Why mobile is the answer to a connected customer experience
How can retailers improve customer conversion by leveraging all channels in unison, with mobile as the linchpin? Find out how apparel and accessories retailer Steven Alan did it. Join Dawn Trenson from Steven Alan and Phil Granof from NewStore for this hour-long, free webinar on Thursday, March 30 at 2 p.m. where they will discuss mobile’s role in the connected in-store experience. Entire article
Web site development Princess Cruises taps swiping technology for mobile cruise personality profiler
In what it is calling a first for the cruise industry, Princess Cruises has introduced a Tinder-like swiping experience for mobile users interested in discovering a vacation that best meets their interests. Entire article
Applications Mooyah Burgers cooks up targeted mobile loyalty offers via new app
Mooyah Burgers, Fries and Shakes is taking a customer-specific approach to its new mobile application by sending users loyalty offers based on their previous purchases and frequency of in-store visits. Entire article
Content Mobile Minutes: Blendle lands in US; Uber model struggles; Snapchat builds marketing prowess; Wave-and-pay wearables
Today in mobile marketing – Pay-per-article startup Blendle signs up US partners; The Uber model, it turns out, doesn’t translate; Snapchat’s two new hires will help it show its true value to marketers; Wave-and-pay wearables are convenient for users and crooks alike. Entire article
Content As social influencer programs gain, some marketers land in hot water – Mobile Marketer
Mobile Marketer today – As social influencer programs gain, some marketers land in hot water; Sephora complements Estée Lauder’s millennial-centric push via Snapchat. Entire article
Advertising BMW pushes product line to consumers on the Late Shift – Luxury Daily
Luxury Daily today – BMW pushes product line to consumers on the Late Shift; Smartwatches muscle analog for attention, recognition at Baselworld 2016. Entire article
Columns Is your Web site holding you back?
Whether you want to drive people into your physical store or you conduct your business entirely online, a good Web site is critical. A few mistakes can make the difference between a new customer and a lost opportunity. Entire article
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