ORLANDO, FL - A panelist at International CTIA said that 2010 was the year of mobile apps, but in 2011 retailers will shift their focus on delivering relevant, location-based offers to consumers on their mobile devices to drive them in-store.
ORLANDO, FL – An International CTIA Wireless panel discussed the various tactics that companies are using to monetize their applications and which approaches work best.
Registration is open for the Mcommerce Summit: State of Mobile Commerce 2011 on May 12 featuring Target, Jos. A. Bank, HSN, Carrabba’s Italian Grill and Jewelry Television. This New York event is a must for execs seeking the ins and outs of mcommerce.
As part of its “Office Depot Anywhere” strategy, Office Depot has rolled out an application for iPhone and Android devices that lets users browse and purchase products.
How do Sears and Kmart include mobile in their multichannel efforts for transactions and marketing? Register now to hear Michael Murray, Sears Holding CMO for online, in this free hour-long webinar at 2 p.m. ET on March 31.
ForSaleByOwner.com is arming house hunters with a mobile application that provides all of the relevant listing information on the properties nearest to them.
Carriers are missing a big opportunity: They already have existing relationships with businesses looking to promote offers to acquire new customers and consumers looking for great deals.