ORLANDO, FL - An Express executive who spoke at International CTIA stressed that retailers need to use mobile to take their loyalty efforts to the next level.
Registration is open for the Mcommerce Summit: State of Mobile Commerce 2011 on May 12 featuring Target, Jos. A. Bank, HSN, Carrabba’s Italian Grill and Jewelry Television. This New York event is a must for execs seeking the ins and outs of mcommerce.
ORLANDO, FL – A CTIA panel that included executives from JPMorgan Chase and Visa outlined various evolving mobile payments mechanisms that are having an impact, from SMS and apps to carrier billing and NFC.
How do Sears and Kmart include mobile in their multichannel efforts for transactions and marketing? Register now to hear Michael Murray, Sears Holding CMO for online, in this free hour-long webinar at 2 p.m. ET on March 31.
The Home Depot has rolled out a nationwide mobile bar code program to influence purchase intent in-store and drive consumers to its locations via digitally-enhanced direct mail pieces and print ads.
Gomez announced its 2010 Best of the Web and Mobile Performance Awards winners, with JetBlue leading the way in travel, QVC topping the charts in retail and Capital One coming out on top in banking for mobile Web site performance.
News briefs - WiFi network Fon selects mopay as mobile payment method; Neustar Intelligent Cloud simplifies mobile for charities; First Data introduces mobile voucher technology for merchants.
All too often businesses are hastily adding text messaging to the marketing mix without taking appropriate consideration of all the factors that can make or break the effort.
RSS
Follow us on Twitter
