The battle between Research In Motion and wireless carriers over mobile-payment data is a precursor to a larger war over who owns consumers making transactions using mobile devices.
Registration is open for the Mcommerce Summit: State of Mobile Commerce 2011 on May 12 featuring Target, Jos. A. Bank, HSN, Carrabba’s Italian Grill and Jewelry Television. This New York event is a must for execs seeking the ins and outs of mcommerce.
Events-ticketing giant Live Nation Entertainment and wireless carrier Vodafone have created a mobile application that lets consumers get information about concerts, the latest news about the bands and participate in promotions.
How do Sears and Kmart include mobile in their multichannel efforts for transactions and marketing? Register now to hear Michael Murray, Sears Holding CMO for online, in this free hour-long webinar at 2 p.m. ET on March 31.
Commercial Bank of Qatar, the largest private-sector bank in Qatar, has launched comprehensive mobile banking and mobile payments services for its retail customers.
Though tempting, it is simply not enough to replicate an existing Web site and make sure it shows up or is functional on a mobile Web browser. Mobile-specific considerations must be made.
The past couple of years have been dominated by one-upmanship within the mobile advertising and marketing ecosystem. It seems the only way one mobile channel can succeed is by demeaning another. This must stop.