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Today’s headlines

Merrill Lynch taps mobile to improve customer service and boost revenue 
By Dan Butcher
Bank of America’s Merrill Lynch has launched applications for Apple’s iPhone and iPad and Research In Motion’s BlackBerry devices for clients of Merrill Lynch Wealth Management and Merrill Edge. Entire article
Mcommerce Summit New York May 12: Target, Jos. A. Bank, HSN, Carrabba’s Italian Grill, Jewelry Television 
Registration is open for the Mcommerce Summit: State of Mobile Commerce 2011 on May 12 featuring Target, Jos. A. Bank, HSN, Carrabba’s Italian Grill and Jewelry Television. This New York event is a must for execs seeking the ins and outs of mcommerce. Entire article
La Quinta Inns & Suites encourages hotel bookings via mobile 
By Rimma Kats
La Quinta Inns & Suites is keeping up with its on-the-go consumers via a mobile application that lets them find and book a hotel. Entire article
Webinar on March 31: How Sears and Kmart integrate mobile in a multichannel context 
How do Sears and Kmart include mobile in their multichannel efforts for transactions and marketing? Register now to hear Michael Murray, Sears Holding CMO for online, in this free hour-long webinar at 2 p.m. ET on March 31. Entire article
US Bank enables mobile image-based check deposit 
By Rimma Kats
U.S. Bank is letting users of various smartphone devices deposit checks and monitor credit card activity via new enhancements made to its mobile financial services. Entire article
BMW MMS campaign achieves 30pc conversion rate – Luxury Daily 
Luxury Daily today – BMW MMS campaign achieves 30pc conversion rate; Nordstrom sued for allegedly misleading consumers. Entire article
Is your product information mobile-ready? 
Mobile commerce can be a powerful channel for sales and marketing success or a fast track to frustration. What makes the difference? Sound product information. Entire article
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