RSS |  Advertise with us |  Also known as Mcommerce Daily |  Follow us on TwitterFollow us on Twitter March 13, 2015
 
Read more on mobilecommercedaily.com | Jobs | Blog
Subscribe to email newsletter   
HEADLINES SPONSOR

Today’s headlines

Software and technology AutoTrader.com pilots beacons to engage car buyers at dealers
NEW YORK – An AutoTrader.com executive at the sixth annual Mobile Marketing Day conference revealed that the automotive site is piloting beacons at various dealerships to engage with car buyers. Entire article
Strategy Mcommerce Summit New York April 29: Macy’s, Target, Sephora, Capital One, GameStop, Forrester
Macy’s, Target, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York. Entire article
Applications Coldwell Banker: Mobile is sharing medium for buyers, sellers and agents
NEW YORK – A Coldwell Banker executive at the sixth annual Mobile Marketing Day revealed that the real estate brand’s mobile sites and applications function as an optimal sharing medium for its buyers, sellers and agents by allowing for personal anecdotes, videos and photos that augment the sales process. Entire article
Applications GameStop exec: Leverage loyalty data to boost revenue, engagement
NEW YORK — A GameStop executive at the sixth annual Mobile Marketing Day conference said the brand’s ability to leverage customer data from its PowerUp Rewards program was instrumental in its crafting of a mobile strategy that has maximized engagement, revenue and increased loyalty. Entire article
Advertising EBay exec: Merge user ID, customer insights to drive marketing efficiency
NEW YORK – An eBay executive at the sixth annual Mobile Marketing Day conference said that marketers are beginning to crack the formula for attaching identity to user data, enabling them to learn more about the customer purchase cycle and what influences it. Entire article
Content Mobile Minutes: Apple and competitors’ wearables; Alibaba invests in Snapchat; PlayStation Mobile; Samsung Gear apps
Today in mobile marketing – Apple expels more wearables from store to make room for Apple Watch next month; Snapchat is raising money from Alibaba at a $15 billion valuation; Game over for PlayStation Mobile on July 15; Samsung Gear watch apps to play on the go. Entire article
Marketing How to build a notification strategy for Apple Watch, Android Wear – Mobile Marketer
Mobile Marketer today – How to build a notification strategy for Apple Watch, Android Wear; Olshan partner: Build privacy considerations into apps from the outset. Entire article
Advertising Instagram acts as moisturizer to preserve Facebook’s appeal: L2 – Luxury Daily
Luxury Daily today – Instagram acts as moisturizer to preserve Facebook’s appeal: L2; Snapchat enables intimate storytelling during fashion month. Entire article
Marketing Inviting opinion pieces on mobile commerce
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile. Entire article
Please click here to download now! Please click here to download now! "Tools to Create and Manage Passbook Passes | SUMOTEXT" Please click here to register now! please click here to register now! sign up now!
Read all the news on mobilecommercedaily.com | Subscribe

Mobile Commerce Daily is published each business day. Thank you for reading us. Please click here to subscribe or unsubscribe. Feedback is welcome.

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

News tips: news@mobilecommercedaily.com Advertising: ads@mobilecommercedaily.com  | Advertisement rates

Copyright 2015 Napean LLC. All rights reserved. Privacy policy | Contact us 401 Broadway, Ste. 1408, New York, NY 10013

Share on FacebookShare on LinkedInShare on Twitter