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Today’s headlines

Five Guys aims to increase sales with mobile ordering app 
Burger chain Five Guys Burgers & Fries has released a mobile ordering application for Google’s Android platform to increase customer touch points and drive more sales. Entire article
Hard Rock aims to improve customer experience with mobile 
The Seminole Hard Rock Hotel & Casino rolled out a mobile Web site and applications for Apple’s iPhone and Google’s Android devices in a move that recognizes the hospitality industry’s growing foray into the mobile space. Entire article
Webinar on March 31: How Sears and Kmart integrate mobile in a multichannel context 
How do Sears and Kmart include mobile in their multichannel efforts for transactions and marketing? Register now to hear Michael Murray, Sears Holding CMO for online, in this free hour-long webinar at 2 p.m. ET on March 31. Entire article
Gap lets consumers buy apparel via Glamour iPad app 
By Rimma Kats
Conde Nast’s Glamour magazine has partnered with Gap to produce a reality show for the iPad that features the retailer’s new spring collection that readers can buy via the application. Entire article
LivingSocial drives local commerce via instant mobile deals 
By Rimma Kats
LivingSocial is introducing an instant deals pilot program that lets consumers search nearby offers from their favorite restaurants and attractions. Entire article
Gilt Groupe hooks BlackBerry users with new optimized site – Luxury Daily 
Luxury Daily today – Gilt Groupe hooks BlackBerry users with new optimized site; Chanel evokes exclusivity with new multimedia channel for loyalists. Entire article
Submissions invited for new Classic Guide to Mobile Commerce 
Mobile Commerce Daily is inviting editorial submissions for the next edition of its Classic Guide to Mobile Commerce, a comprehensive resource of how-to and best-practice tips on mobile commerce. Entire article
Knocking New York’s subway line for its approach to apps 
Even if a brand is launching its first foray into app development, it needs to craft a strategy with a narrative that builds over time. Entire article
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